Performance Publishing Announces Release of The No-BS Financial Playbook for Small Business CEOs — A Battle-Tested Guide to Building Scalable, Valuable Companies

NEW YORK--(BUSINESS WIRE)--William Lieberman, founder of The CEO’s Right Hand and a seasoned entrepreneur, today announced the release of his new book, The No-BS Financial Playbook for Small Business CEOs: How to Create a Scalable and Valuable Company — a clear, actionable guide for business leaders ready to strengthen their financial infrastructure and accelerate growth.

Targeted to companies with $1–$50 million in revenue, the book addresses a common obstacle to growth: financial mismanagement. “I’ve seen brilliant CEOs with million-dollar revenues scramble to make $50,000 payrolls,” said Lieberman. “The difference between businesses that scale and those that stall almost always comes down to financial preparation and infrastructure.”

Blending hard-earned lessons with a straightforward framework, The No-BS Financial Playbook covers four critical areas of financial mastery:

1. Financial Foundations – Building systems, processes, and reporting.
2. Planning & Performance – Budgeting, forecasting, and KPIs.
3. Capital & Investment – Funding strategies and investor readiness.
4. Advanced Growth – AI adoption, exit planning, and scaling strategies.

Every book purchase includes access to a $497 Resource Hub with financial forecasting templates, KPI dashboards, and investor-ready pitch decks.

Lieberman’s expertise comes from building multiple Inc. 500/5000-winning companies, raising millions in venture capital, and guiding profitable exits. A near-bankruptcy early in his career became the catalyst for the proven systems outlined in the book. Co-author Amy Wright, a marketing veteran with over 20 years of experience, ensures the strategies are clear, practical, and designed for busy CEOs.

The No-BS Financial Playbook for Small Business CEOs is available now at theceosrighthand.co/books/financial-playbook. Launch pricing is $24.99 (regular $34.99) and includes full access to the Resource Hub.

About William Lieberman

William Lieberman is the founder and Managing Partner of The CEO’s Right Hand, a strategic advisory firm providing finance, operations, and HR expertise to help CEOs scale. He has launched, grown, and sold multiple businesses, guiding them to sustainable profitability and successful exits. Learn more at www.theceosrighthand.co.

About Performance Publishing

Performance Publishing Group is a full-service, done-for-you publishing company that helps entrepreneurs, CEOs, and thought leaders turn their ideas into professionally published, authority-building books. www.PerformancePublishingGroup.com