SmartBear Strengthens Executive Leadership Team with Amazon and Atlassian Veterans to Drive Global AI-Powered Growth

Six-time CMO Kelly Wenzel and global CRO Martin Musierowicz join to accelerate SmartBear's next phase of innovation and worldwide growth

SOMERVILLE, Mass.--(BUSINESS WIRE)--SmartBear, a leading provider of software quality and visibility solutions, has appointed Kelly Wenzel as Chief Marketing Officer and Martin Musierowicz as Chief Revenue Officer. Kelly brings a track record of driving growth at Andela and Amazon Alexa, whose global developer communities reach nearly half a million technologists worldwide. Martin spent seven years at Atlassian, one of SmartBear’s key partners, where he scaled the company’s worldwide channel sales from $25 million to over $1.3 billion. Together, their leadership will accelerate SmartBear's AI-powered transformation to help developers deliver high quality software at unprecedented speed.

“Kelly and Martin bring exactly the proven leadership we need to advance our mission," said Dan Faulkner, CEO of SmartBear. "Their shared commitment to customer-obsessed growth and scalable innovation will strengthen our ability to deliver exceptional value to our customers and partners around the world as we enter this next phase of AI-driven development, where software quality has never been more essential.”

Martin brings more than two decades of experience in global sales and go-to-market leadership. He played a pivotal role in building Atlassian’s partner ecosystem, transitioning to a SaaS subscription model and supporting Atlassian’s IPO and continued growth as a public company. As CRO at Keyfactor, Martin scaled revenue from $32M to $130M ARR by operationalizing the sales and channel GTM model. Early in his career, he held sales leadership roles at IBM and Alfresco.

“SmartBear's commitment to visibility, automation, and ethical AI resonates with my passion for customer-obsessed growth," said Martin Musierowicz, CRO of SmartBear. "Together with Kelly, we will build a unified growth engine that delivers value at every stage of the software lifecycle.”

With more than 30 years of experience, in addition to Andela, Kelly has led marketing for high-growth startups like Contently, Basis, Tideway Systems, and DataSynapse, as well as scaled global enterprises like Amazon Alexa and Amazon Pay. A career B2B tech leader, she brings deep expertise in complex B2B2C and marketplace models. Known for building go-to-market strategies that drive revenue and brand differentiation, Kelly is a recognized change agent who creates scalable teams, processes, and infrastructure.

“SmartBear has an unprecedented opportunity to define how development teams build software in the AI era," said Kelly Wenzel, CMO of SmartBear. "I'm here to accelerate that transformation and create experiences that drive growth, category leadership, and advocacy."

SmartBear is hiring in sales and marketing. For open positions, visit: https://smartbear.com/company/careers

About SmartBear

SmartBear is pioneering innovation in software quality, embracing AI’s transformative potential. The company’s powerful solution hubs, including SmartBear API Hub, SmartBear Insight Hub, and SmartBear Test Hub, featuring HaloAI, give software development teams around the world visibility and automation that provide end-to-end quality. SmartBear is trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations – including innovators like Adobe, JetBlue, FedEx, and Microsoft. With an active peer-to-peer community, SmartBear meets customers where they are to help make our technology-driven world a better place. The company is committed to ethical corporate practices, including responsible AI that integrates accountability and transparency across its technology stack, and to social responsibility, promoting good in all the communities it serves. Learn more at smartbear.com, or follow on LinkedIn, X, or Facebook.

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