MiQ Appoints Former Accenture Interactive CEO Brian Whipple to Global Statutory Board

Industry leader brings decades of experience building tech-powered marketing organizations and nurturing world-class talent

NEW YORK--(BUSINESS WIRE)--MiQ, a leading global programmatic media partner, has appointed Brian Whipple to its Global Statutory Board, reinforcing the company’s focus on delivering smarter, tech-enabled programmatic advertising solutions. Whipple, the longtime CEO of Accenture Interactive, brings decades of experience building tech-powered marketing businesses and scaling high-performing teams worldwide.

Whipple led Accenture Interactive from a fledgling internal unit in 2011 to a $12 billion+ digital marketing powerhouse by 2021, earning global recognition as Ad Age’s Agency Executive of the Year in 2020. Through his leadership, the business became one of the most respected agencies worldwide and an influential force in modern marketing, fueled by strategic acquisitions and unique blend of creative agency, business consultancy, and technology prowess. That experience aligns closely with MiQ’s own model, where the best and brightest empowered with the most innovative solutions are delivering unmatched programmatic and digital advertising capabilities to clients across the globe.

“Brian has built and led some of the most sophisticated marketing businesses to date,” said Gurman Hundal, Global CEO and Co-Founder of MiQ. “His experience in combining tech investment with world-class execution makes him an invaluable addition to our board as we continue to expand our business in new and existing markets, bring exciting innovations to market, and deliver the greatest value for our clients that allows them to reach new heights.”

MiQ’s appointment of Whipple reflects a broader investment in next-generation programmatic solutions and expansion into new markets, like Latin America. With over 300 of the world’s most talented data scientists, engineers, analysts, and traders, MiQ serves as the preeminent authority on digital advertising, helping agencies and brands deliver sharper outcomes with greater transparency and efficiency.

“What really struck me about MiQ is how much care goes into the work,” Whipple said. “I’ve worked with a lot of smart people throughout my career, but MiQ’s talent is the rare kind that goes beyond just technical skill. Deep data intelligence, automation, and vertical domain capabilities combined with passion, drive, and empathy enable MiQ to be the best partner to clients and get the results they individually need. I look forward to supporting MiQ’s strong cultural leadership and assisting in its next phase of growth.”

MiQ’s Global Statutory Board is composed of world-class sector advisors focused on critical thinking from an outside-in perspective. Its role is to fulfill obligations around governance, financial planning, and compliance in conjunction with the global executive board. The board is also responsible for approving proposed capital structure changes, long-term strategy, and M&A activity.

About MiQ
We’re not your average programmatic media partner, and it's because excellence is in our DNA. Since 2010, our agnostic approach has leveraged the best buying platforms, ad inventory, and audience intelligence in the world, ensuring we deliver first-class service and unmatched performance on brand and agency ad campaigns. Our technology puts sophisticated AI in the hands of our industry experts to make unbiased decisions that never compromise on reach, ROI, quality, or insight. With the largest footprint of TV data and solutions across all channels and verticals, we’re leading the programmatic industry, and making it better.

Headquartered in London, MiQ operates globally from 21 offices located across North America, Europe, APAC, and Latin America. Our company has been recognized numerous times for our stellar contributions both internally and externally, including Insider’s 2023 Hottest AdTech Company list, Ad Age’s 2023 Best Places to Work Award, 2022 Inc. Power Partners list, and AdExchanger’s Programmatic Power Players 2024 and every year since its inception in 2020.

You can find out more here: wearemiq.com