-

Prime Insurance Company Introduces the TRU Solution for Reliable Coverage in Times of Crisis

SALT LAKE CITY--(BUSINESS WIRE)--In the aftermath of recent storms and wildfires, policyholders need an insurance partner they can trust to provide comprehensive and straightforward coverage. Prime Insurance Company is proud to introduce the TRU Solution—designed to offer peace of mind through transparent, all-in-one coverage that responds when it matters most.

Unlike policies that require separate coverage for risks and natural disasters such as floods, earthquakes, mudslides, and earth movement, Prime Insurance’s TRU Solution simplifies protection. Our approach ensures that customers know what to expect before a claim arises, with clear terms and prompt, fair service. We are here to support our clients in both good times and bad, so they feel confident and protected.

"Even my own son, Parker once thought our quote was too high, but when a wildfire came near, he realized how invaluable that coverage truly is," says Rick J. Lindsey, President, CEO, and Chairman of Prime Insurance Company.

As an Excess and Surplus Lines carrier with over 40 years of experience, Prime Insurance has been rated A (Excellent) by AM Best.* Operating in all fifty states, we provide tailored solutions for high-risk property, casualty, professional, and specialty liability coverage.

Prime Insurance Company stands by its clients with a partnership approach and reliable, trustworthy solutions. For more information on the TRU Solution contact us today.

Visit www.primeis.com

*AM Best PIC Rating

Contacts

Barbara Malkowski, SVP Marketing
barbaram@primeis.com
312-884-5801

Prime Insurance Company


Release Versions

Contacts

Barbara Malkowski, SVP Marketing
barbaram@primeis.com
312-884-5801

More News From Prime Insurance Company

Prime Insurance Company Affirms "A (Excellent)" Financial Strength Rating from AM Best

CHICAGO & SALT LAKE CITY--(BUSINESS WIRE)--Prime Insurance Company is pleased to announce that AM Best has affirmed its Financial Strength Rating (FSR) of "A (Excellent)" with a stable outlook. This affirmation reflects AM Best’s continued confidence in Prime’s balance sheet strength, conservative underwriting practices, and long-term profitability. In their routine review process, AM Best adjusted Prime’s Issuer Credit Rating (ICR) to "a stable" from "a positive." This adjustment reflects broa...

Prime Insurance Company is excited to welcome Peggy E. Day as its Executive Senior Vice President of Operations and Strategic Advisor to the CEO

SALT LAKE CITY--(BUSINESS WIRE)--Ms. Day has held executive positions in the insurance industry for over 30 years. Her expertise and leadership will help Prime realize its vision for the future and evolve its operating systems to efficiently support ongoing change and revenue growth. Rick J. Lindsey, President, CEO and Chairman of Prime Insurance Company states, “We are excited to welcome Peggy to the Prime team at this pivotal time to play a key role in bringing fresh vision and inspiration to...

Prime Insurance Company Obtains Defense Verdict in Louisiana Courts

SALT LAKE CITY--(BUSINESS WIRE)--Prime Insurance Company obtained a defense verdict on March 5, 2024, in the United State District Court Eastern District of Louisiana. The claim arose when the insured’s (Omater Trucking, LLC) tractor trailer entered an actively signaling railroad crossing and was struck by a slow-moving 10-car train. The plaintiffs were two brothers, one who was the engineer in the first car of the train that struck the insured’s vehicle, and the other, the conductor, was hangi...
Back to Newsroom