-

KRISPY KREME® Goes ‘All-In’ with All-New ‘Chocomania’ Collection Featuring HERSHEY’S

Iconic brands partner on chocolatiest creations ever – four all-new doughnuts, available beginning Feb. 19

original Iconic brands partner on chocolatiest creations ever – four all-new doughnuts, available beginning Feb. 19. (Photo: Business Wire)

Iconic brands partner on chocolatiest creations ever – four all-new doughnuts, available beginning Feb. 19. (Photo: Business Wire)

CHARLOTTE, N.C.--(BUSINESS WIRE)--Krispy Kreme® is inviting chocolate lovers to go “all in” like never before by relishing in its all-new “Chocomania” Collection – four doughnuts coated, filled and drizzled with so much HERSHEY’S chocolate that they just might be the chocolatiest creations ever!

Beginning Feb. 19 for a limited time at participating shops, Krispy Kreme’s new Chocomania Collection brings it all. From toppings to fillings, these doughnuts deliver rich, indulgent layers of irresistible HERSHEY’S chocolate:

  • HERSHEY'S Galaxy Brownie: A doughnut filled with HERSHEY’S Special Dark Fudge KREME™ dipped in delicious HERSHEY'S chocolate icing and topped with crunchy brownie pieces and colorful rainbow sprinkles.
  • HERSHEY'S Black & White Chocolate Chip Dream: An Original Glazed® doughnut inspired by the iconic black & white cookie! Dipped in white icing and drizzled with HERSHEY’S chocolate icing and mini chocolate chips.
  • HERSHEY'S Chocolate Cake Overload: A HERSHEY’S fudge old fashioned cake doughnut dipped in HERSHEY’S milk chocolate icing and decorated with a HERSHEY’S dark chocolate fudge buttercream dollop.
  • HERSHEY'S Chocolate Iced: An Original Glazed® doughnut dipped in HERSHEY’s milk chocolate icing and decorated with a chocolate drizzle.

“For chocolate and doughnut lovers, Krispy Kreme doughnuts and HERSHEY’s chocolate is the ultimate pairing,” said Dave Skena, Global Chief Brand Officer for Krispy Kreme. “But our Chocomania Collection is on an entirely new level. These are the chocolatiest doughnuts we’ve ever created and we invite our fans to go all-in on enjoying and sharing them.”

Krispy Kreme’s Chocomania collection is available in-shop and for pickup or delivery via Krispy Kreme’s app and website. Guests can also enjoy the collection in a Krispy Kreme 6-pack delivered fresh daily to select grocery stores. Visit www.krispykreme.com/locate to find a shop or grocery store location near you.

Show how you're enjoying Krispy Kreme’s Chocomania collection by using #KrispyKreme and tagging @krispykreme on social. Learn more about the limited time offer by visiting krispykreme.com/promos/chocomania.

About Krispy Kreme

Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed® doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 35 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing Ecommerce and delivery business with more than 14,000 fresh points of access. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Doughnuts at www.KrispyKreme.com, or on one of its many social media channels, including www.Facebook.com/KrispyKreme and www.Twitter.com/KrispyKreme.

The HERSHEY’S trademark and trade dress are used under license.

Contacts

Liv Weller
Liv.Weller@fleishman.com

Industry:

Krispy Kreme

NASDAQ:DNUT
Release Versions
English

Contacts

Liv Weller
Liv.Weller@fleishman.com

More News From Krispy Kreme

KRISPY KREME® Gives Original Glazed® an Orange Glow-Up and Gets All Jacked Up for Halloween with 10,000 Jack’s Treat Dozen Passes

CHARLOTTE, N.C.--(BUSINESS WIRE)--Original Glazed® is getting a Halloween glow-up! Starting today, Krispy Kreme is putting a festive twist on its iconic doughnut with orange-colored dough in the new All Jacked Up Dozen, available for just $13 through Thursday. It's the same melt-in-your-mouth Original Glazed® taste guests know and love, now dressed up for Halloween. And don't worry, the classic Original Glazed® isn't going anywhere! But the treats don't stop there. On Friday and Saturday (Oct....

KRISPY KREME® Spins Up Spooky Chocolate Chaos with New Taz™ Chocolate Original Glazed® Dozen

CHARLOTTE, N.C.--(BUSINESS WIRE)--Krispy Kreme® is spinning up even more Halloween mischief this week with the return of Chocolate Original Glazed® and the debut of the limited-edition Taz™ Chocolate Original Glazed® Dozen, available for three days only, Oct. 20-22, at participating shops across the U.S. Inspired by Looney Tunes’™ wildly unpredictable Taz™, the limited-edition dozen features nine Chocolate Original Glazed® Doughnuts and three all-new Taz™ Chocolate Tornado Doughnuts — Chocolate...

KRISPY KREME® Brings Fans a New Halloween Experiment with Limited-Time Looney Tunes™ Lab Dozen

CHARLOTTE, N.C.--(BUSINESS WIRE)--Krispy Kreme® is taking its Looney Tunes™ Halloween Collection back to the lab with a new limited-time dozen created to give fans one more delightfully fun way to celebrate the season.Available for three days only, Oct. 13-15, at participating U.S. shops, the new Looney Tunes™ Lab Dozen includes nine Green Original Glazed® Doughnuts and three new Looney Tunes™ Lab Doughnuts for just $13. Served in a custom Halloween-themed box, the dozen pairs Krispy Kreme’s ico...
Back to Newsroom