InformationWeek Unveils the DigitalFit Self-Assessment Tool, Powered by Omdia, to Benchmark an Organization’s Digital Fitness

Introduces a Website Refresh that Delivers the Information and Insights Tech Leaders Need to Drive Business Innovation

SAN FRANCISCO--(BUSINESS WIRE)--An organization's ability to quickly adapt to everchanging customer and employee expectations around strategy, operations, products, and processes can be daunting. InformationWeek, a trusted resource for CIOs and IT leaders, today unveils a DigitalFit self-assessment tool to benchmark an organization’s digital fitness.

The new tool allows tech leaders in the private, public or not-for-profit sector to quickly evaluate their organization's readiness to capitalize on digital opportunities and compare digital fitness against data from over 10,000 global organizations across various industries. InformationWeek’s DigitalFit identifies key areas affecting a company’s digital fitness, such as vision, digital strategy, technology capabilities and data practices. The tool is powered by Omdia, a technology research and consultancy firm from Informa Tech, InformationWeek’s parent company.

Click here to access the tool, which offers a benchmark of performance against peers and industry leaders, and delivers participants a dashboard that includes a downloadable PDF report with advice for improvement.

Sara Peters, Editor in Chief, InformationWeek said, “With digital experiences becoming all-pervasive, it is essential for organizations in every sector to have a sound technical strategy. It’s very difficult for IT executives to know if their strategy is on the right track and how they’re stacking up against similar organizations. Our new tool provides technology leaders with a quick and easy solution to assess their organizations more accurately and help identify areas of improvement, so they can fully leverage the opportunities of the digital era.”

As a trusted source of insights and knowledge for forward-thinking CIOs and IT leaders, InformationWeek is driven by the desire to provide the most valuable resources to fuel business innovation through IT innovation. Today, InformationWeek is also introducing a website refresh that empowers tech leaders to remain at the forefront of their industry by delivering the information and insights they need to propel their businesses forward.

InformationWeek has refined its content structure to match the dynamic landscape of IT and business and has added more targeted categories such as Machine Learning & AI, Data Management, Cyber Resilience and Sustainability.

Additionally, InformationWeek’s new features include simplified navigation, an optimized mobile experience, a unified digital experience, an improved sponsored article experience and access to over 20 years of archives.

Peters added, “Our commitment to innovation goes beyond just our content – it extends to the digital experience we offer. We're excited about this transformation and the opportunities it brings to connect, inspire, and innovate together.”

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About InformationWeek
For nearly 40 years, InformationWeek has been a trusted source for CIOs and other IT leaders seeking comprehensive and authentic coverage of the constantly evolving world of technology and its impact on business. Our experienced and ethical journalists conduct in-depth examinations of crucial issues and the impact of global events on IT operations and strategies, helping forward-thinking executives stay at the forefront of their industries. InformationWeek also provides a platform for enterprise IT leaders and leading tech companies to share their insights and experiences through exclusive interviews, opinion pieces, and events, offering firsthand accounts of strategies, trends, and innovations.

About Informa Tech
Informa Tech is a leading provider of market insight and market access to the global business technology community. Through in-depth expertise and an engaged audience community, Informa Tech helps business professionals make better technology decisions and marketers reach the most powerful tech buyers and influencers in the world. Across its portfolio of over 100+ trusted brands, Informa Tech has over 1000 industry experts, including over 400 research analysts and consultants in global research group Omdia, and a monthly audience reach of over 125 million. Informa Tech is a division of FTSE 100 company Informa plc.