GK Named a Leader in 2023 IDC MarketScape for Worldwide POS Software for Large Apparel and Softlines Retail

The company is recognized for its investments in POS, artificial intelligence and data analytics to help retailers innovate

RALEIGH, N.C.--(BUSINESS WIRE)--GK today announced that it has been named a Leader in the IDC MarketScape for Worldwide Point-of-Sale (POS) Software for Large Apparel and Softlines Retail 2023 Vendor Assessment (Doc #US48621522, March 2023).

According to the IDC MarketScape report, “GK's ongoing commitment to innovation is a key strength and differentiator. By investing in areas including AI, AR, and data analytics, GK's solution is future ready with innovations that can help differentiate a retailer from its competitors, such as with smart mirror applications, personalization, dynamic pricing, and real-time predictions.”

The report also noted, “One differentiator for GK's solution is that it is the same commerce platform for all retail segments, including grocery, hardlines, and apparel. Key CLOUD4RETAIL components include omni-channel POS commerce, retail-specific AI-based cloud service, mobile POS, self-checkout, self-scanning, mobile consumer assistant, digital receipts, and payments (United States only).”

“The apparel category is one of the most innovative in retail, and we are proud to support retailers worldwide with our omnichannel solutions,” said Michael Jaszczyk, CEO, GK Americas. “From personalization that knows a consumer’s clothing size to their style preferences, and augmenting consumers shopping experience by showing them how items would look like on them, GK and our partners, such as My Size, Inc. (NASDAQ: MYSZ) can help retailers meet their shoppers’ needs, reduce returns and provide real-time insights that ultimately inspire business growth. We are thrilled to be recognized as a Leader by IDC MarketScape in the apparel category and we are planning more innovation in the year to come.”

IDC MarketScape analyzes a vendor’s position in a category by interviewing brands that have used the vendor, reviewing survey scores and evaluating input from a review board of IDC experts in each market. The research methodology ensures a fair and clear assessment of vendors within IT and telecommunications.

To read more on GK’s positioning as a Leader, access the excerpt here.

About IDC MarketScape

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

About GK

GK breaks down the barriers to unified commerce with its open CLOUD4RETAIL platform and a broad portfolio based on it, like OmniPOS for point of sale, mobile POS, mobile customer engagement and a full range of store/back-office solutions. The company is a recognized leader in omnichannel retail, offering a single, global software platform for all retail formats and touchpoints. Ten of the Top 50 retailers worldwide rely on GK, and GK is the fastest growing global POS provider in new installations over the last three years. For more information, visit www.gk-software.com.