Session AI Announces Cartridge for B2C Commerce, a New Integration for Salesforce Commerce Cloud

Session AI’s Cartridge for Salesforce B2C Commerce helps Salesforce Commerce Cloud customers increase revenue and drive conversions of anonymous site traffic

MILPITAS, Calif.--(BUSINESS WIRE)--Session AI, formerly ZineOne, the in-session marketing platform that provides enterprises with real-time behavioral intelligence and increased conversions for anonymous website visitors, today announced that it has launched the Session AI Cartridge for B2C Commerce, a new integration with Salesforce Commerce Cloud, on Salesforce AppExchange.

Integrated directly with Salesforce, Session AI Cartridge for B2C Commerce is currently available on AppExchange at https://appexchange.salesforce.com/listingDetail?listingId=a0N4V00000JHfszUAD&tab=e

Commerce Cloud enables brands to provide personalized experiences for shoppers that span web, mobile, social and in-store. The Session AI Cartridge for B2C Commerce empowers Commerce Cloud customers to remove the need for brands to tag their site and allows retailers to download and install the extension from Salesforce AppExchange for immediate access to anonymous visitor predictions and insights within 24 hours. According to Salesforce’s State of Commerce Report, 45% of retailers are prioritizing process automation to deliver personalized customer experiences, and ZineOne’s integration will benefit these retailers.

The Session AI Cartridge for B2C Commerce aims to help large-scale retailers increase revenue and conversions from their anonymous site visitors with in-session intelligence. Additional features include:

• The ability to use Artificial intelligence to predict anonymous and known visitors’ purchase propensities early and can act on this intent signal while visitors are actively shopping.
• The ability to package all code necessary to successfully integrate any commerce store by automatically capturing and relaying visitor activity from the store to the Session AI platform.
• The ability to include the Session AI Javascript tags in the cartridge so that session events and device attributes can be easily managed.
• The ability to evaluate on-site promotion strategies to determine effectiveness.

Comments on the News:

• “Consumers are demanding personalized experiences, however, they are reluctant to share their data to patronize and return to brands,” said Debjani Deb, CEO, Session AI. “With the right technology in place to provide automation, like artificial intelligence (AI) and machine learning (ML) to predict real-time behaviors, brands can implement strategies to foster engagement with customers while they’re in-session to drive conversions and revenue without collecting any personally identifiable information.”
• “Session AI Cartridge for B2C Commerce is a welcome addition to AppExchange, as they accelerate business transformation for customers by helping retailers drive conversions and revenue through improved personalization in marketing and promotions,” said David Lee, Vice President or Product Management, AppExchange. “AppExchange is constantly evolving to connect customers with the right apps and experts for their business needs.”

About Salesforce AppExchange

Salesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers companies, developers, and entrepreneurs to build, market, and grow in entirely new ways. With more than 7,000 listings, 11 million customer installs, and 117,000 peer reviews, AppExchange connects customers of all sizes and across industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge.

Additional Resources

• View Session AI on Salesforce AppExchange: https://appexchange.salesforce.com/listingDetail?listingId=a0N4V00000JHfszUAD&tab=e
• Like Salesforce Commerce Cloud on Facebook: https://www.facebook.com/CommerceCloud/
• Follow Salesforce Commerce Cloud on Twitter: https://twitter.com/commercecloud
• Follow Session AI on LinkedIn: https://www.linkedin.com/company/session-ai

Salesforce, Commerce Cloud and others are trademarks of salesforce.com, inc.

About Session AI

Session AI, formerly ZineOne, is a revolutionary in-session marketing platform, made to overcome one key challenge – that 90% of today’s ecommerce sessions are anonymous. Our advanced machine learning models have the power to understand any consumer’s micro-behaviors, at scale, and deliver personalized experiences that convert, in real-time. All without the need for any personal information or historical data. Leading brands like KOHL’s, Men’s Wearhouse, KEEN and Advance Auto Parts have worked with Session AI to achieve remarkable results – seeing over 30% conversion rate lifts on targeted segments, and millions in attributed revenue. Additionally, we are proud to partner with top industry players like Adobe, Salesforce Commerce Cloud, HCL Software, Pega, and AWS. Visit sessionai.com to find out more.