MADRID--(BUSINESS WIRE)--Please replace the release dated February 7, 2023, with the following corrected version due to multiple revisions.
The updated release reads:
NEOLITH BECAME ONE OF THE MOST VISITED BRANDS AT KBIS, WHERE MORE THAN 50,000 PEOPLE CAME TO SEE FIRST-HAND ITS MOST SUSTAINABLE INNOVATIONS AND CUTTING-EDGE DESIGNS
Neolith showcases latest innovations in sintered stone through stunning apartment-themed booth at KBIS 2023
- Neolith presented its four new models which combine innovation and sustainability, design and art highlighting, above all, the Iconic Design technology.
- During the three-day show, the brand welcomed more than 50,000 people at its booth, immersing them into the latest trends in the design, fashion and beauty of interior and exterior living spaces and environments.
- Neolith's “touch.feel.live” philosophy came alive, allowing visitors to feel inspired and enjoy extraordinary experiences created by the brand.
Neolith, the world leader in the sintered stone industry, dazzled crowds at KBIS 2023, the largest kitchen and bathroom tradeshow in the world, held January 31 to February 2 in Las Vegas, thanks to its assortment of sustainable innovations and avant-garde designs.
Neolith presented four new designs – Everest Sunrise, Cappadocia Sunset, Neolith Victoria and La Piasentina – featuring the latest technology and art in sustainable décor.
The Everest Sunrise model represents a flawless and perfectly balanced quartzite, specifically designed to illuminate any space at home, while Cappadocia Sunset evokes the textures, movement and dynamism of a Turkish landscape, without compromising elegance, neutrality in the color and balance expected in Neolith surfaces.
The Neolith Victoria and La Piasentina models, from the Neolith Iconic Design series, are part of new product line which represents the long-awaited breakthrough of the decade, expected to set all new standards in the sintered stone industry. Under three main pillars, design, innovation and sustainability, these avant-garde surfaces respond to one of the great market demands, creating endless design opportunities in a multitude of applications.
“KBIS was the perfect time and place to present our new product innovation”, says José Luis Ramón, CEO of the Neolith Group, who has travelled to the city to attend the event. “I have had the pleasure of being part of a memorable journey at KBIS, where we have welcomed thousands of architects, designers and consumers who are inspired by our brand. Unveiling our latest products and technologies while transmitting that “touch, feel, live” brand experience to people is something very exciting to witness. It has proven once again, that being constantly at the forefront is critical to our ongoing success.”
The booth not only stood out for its attractive staging, but also served as a showcase for the brand's philosophy, represented under its "touch.feel.live" mantra, which accompanied attendees throughout the visitor journey including the annual VIP party which hosted a series of emotion-evoking activations.
Neolith's participation in KBIS comes after a record year in 2022, which saw the largest expansion of Neolith in the North American territory.
“It has been a true honor to welcome so many end users, industry professionals and brand lovers from all over North America to the show”, said Meir Levy - VP of West Coast for Neolith North America.
“Listening to our channel partners - hearing from them – is a gift that drives our desire to fuel their passion for our collective work. 2023 is going to be another memorable year for us, having closed our best year to date, which will serve to improve as we continue to inspire the creation of unique spaces with Neolith,” said James Amendola, VP of East Coast and Canada at Neolith North America.
Fully believing in the idea that “the best thing about creating something is living it”, Neolith is the global leader in sintered stone. A pioneering architectural surface with superior technical characteristics made of 100% all-natural raw materials, it can provide indoor and outdoor solutions. All around the world, it has become an essential style element for any kitchen, bathroom, facade, floor and even exclusive designer furnishings.
The virtues of Neolith sintered stone combine next-generation technology featuring impressive no-limits designs through its Iconic Design line and high functionality. All of that, along with Neolith’s sustainable DNA, have led it to becoming one of the most environmentally friendly materials on the planet as it advocates sustainable beauty in all of its collections to inspire new trends in architecture.
The company is currently immersed in an expansion plan aimed at key geographic areas such as North America, Europe, the UK, China and Australia in order to continue contributing to the creation of unique spaces and extraordinary experiences featuring sustainable functional design in the more than 100 countries where it is present through direct distribution as well as an extensive sales and partner network.