DirectShifts Secures Investment from Experienced Healthcare Tech Investor, Serent Capital

The investment will fund continued expansion and enhanced product functionality

AUSTIN, Texas & SAN FRANCISCO--()--DirectShifts, a healthcare staffing platform that connects clinicians to hospitals and other providers, announced it received a strategic investment from Serent Capital, a growth-focused firm that invests in technology companies. The investment will support expansion into new markets and enhanced product functionality.

"DirectShifts set out to modernize healthcare recruiting and staffing, and we are profoundly grateful to our network of clinicians and providers for the strides we have made to date. To continue to serve the healthcare ecosystem's growing needs for the workforce, we wanted a partner who shared our vision and excitement for the future," Sai Thumuluru, Founder and CEO at DirectShifts, stated. "We built a strong relationship with the Serent Team, and it became clear that not only did they deeply understand the healthcare market, but they also had the resources to help us scale and deliver even more value to our network of clinicians and providers," he concluded.

DirectShifts is a healthcare staffing platform that connects physicians, advanced practice providers, nurses, and allied health workers to hospitals and other healthcare providers for short-term shift work, contract work, and full-time roles. DirectShifts has automated much of the traditional agency, recruiter-led staffing model via its software platform, allowing customers to hire higher-quality staff faster, more efficiently, and cost-effectively compared to traditional agencies. The company helps providers focus on what is most important – delivering better care to patients.

Kevin Frick, Partner at Serent Capital, added, "Healthcare has been a core market for Serent since our founding, and we have a profound appreciation for the solution that Sai and the DirectShifts team have built." He continued, "We look forward to partnering with the company to continue driving innovation within healthcare staffing and, more broadly, work to increase the efficiency of our healthcare system."

Joining the DirectShifts board of directors will be Kevin Frick, Partner, and John Caselli, Principal, from Serent Capital. Mike Metzger, former CEO of Payscale and Raintree Systems along with Anita Pramoda, former CFO of Epic EMR Systems & board director of multiple healthcare companies will also be joining the company's board.

DirectShifts' platform is trusted by top hospitals and other healthcare employers across the country. The company's platform has been recognized as a Top 10 Healthcare company by Smart Health.

Serent is an active investor in the healthcare market, having invested in over 20 healthcare technology companies in the last 10 years. Recent investments include EDH, Procurement Partners, and Raintree Systems. To learn more about Serent's partnership with healthcare companies, visit:

About Serent Capital

Serent Capital invests in growing businesses with compelling solutions that exceed customer needs. As businesses grow and evolve, the opportunities and challenges they face change with them. The principals at Serent Capital have firsthand experience navigating growth through their experiences as CEOs, strategic advisors, and board members to successful businesses. Serent leverages their expertise and capital to help growing businesses thrive. For more information on Serent Capital, visit

About DirectShifts

DirectShifts is a healthcare staffing technology platform built for healthcare professionals by healthcare professionals. The company's mission is to connect healthcare professionals directly with employers by using advanced technologies and digitizing the recruitment and staffing processes. Using an AI-based platform, DirectShifts matches the right clinicians to the right open shifts and jobs from various employers like hospitals, health systems, Ambulatory clinics, and telehealth companies. DirectShifts has helped many clinicians (like Physicians, Advanced Practice Providers, Nurses, Therapists, and Medical Assistants) find the right opportunities, including contract positions, permanent roles, per-diem shifts, and travel positions. Learn more at