New Data Again Proves NewRoad® Asphalt Additive's Exceptional Durability

ORLANDO, Fla.--(BUSINESS WIRE)--New data from a heavily traveled section of a Midwestern capital known for harsh weather has once again proven NewRoad® asphalt’s exceptional durability.

In an industrial area northeast of Des Moines, NewRoad® was applied five years ago to a stretch of Northeast 22nd Street that sees more than 5,740 vehicles a day, 1,200 of them heavy trucks.

Five years ago, one side of the stretch was repaved with conventional asphalt. The other received NewRoad®, a polymer-based asphalt additive made with recycled plastic.

Three and a half years after the installations, the conventional asphalt started to develop significant cracks. Now, it’s getting worse. By contrast, the NewRoad® lane looks new and is devoid of cracking.

“The control section started cracking early and the cracking has accelerated. Our section is still pristine,” said Mark Beeman, president of New Village Initiative Advanced Materials Group, maker of NewRoad®.

Andrew LaCroix, NVIAMG’s chief technologist, developed a graph that clearly shows the deterioration of the regular asphalt, and the superiority of NewRoad.

“The graph shows that cracking continues to grow in the control section,” LaCroix said. “The cracking has crossed a threshold of one linear foot of crack per square foot of pavement, which means it is showing up enough that a driver would start to observe the pavement is cracking. NewRoad® is still looking and performing like a new road!”

Not only that, the cracks in the control stretch would have triggered some warranties, LaCroix added. NVIAMG never has had a tearout involving NewRoad® asphalt.

The durability of NewRoad® has been shown in projects across much of the United States. The product has resisted rutting and cracking, proving over five years in the field what a series of independent lab tests showed in the ramp-up to the product launch.

In addition to its strong performance, NewRoad® presents a market for a wide range of recycled plastics, including films such as grocery bags, and water bottles. Pavement with NewRoad® lasts up to 50% longer, which saves carbon emissions associated with asphalt production.

So local governments, state DOTs, federal agencies, car dealerships, mall owners, churches and others with large parking lots or roads can, by using NewRoad®, help address both the globe’s plastic pollution issues and climate change. Those are two of today’s most serious global environmental issues.

For more information or to schedule an interview, contact Perry Beeman, NVIAMG director of communications and environmental initiatives, [e-mail]