-

Workato Appoints Former Distinguished VP Analyst at Gartner, Massimo Pezzini, as Head of Research, Future of the Enterprise

With 45 years of experience, the IT market researcher and analyst will focus on how best to support emerging integration and automation needs of Workato’s customers

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Workato, the leader in enterprise automation, today announced the appointment of Massimo Pezzini to Head of Research, Future of the Enterprise. Pezzini joins the company after spending the previous 25 years serving as a distinguished vice president analyst with leading research analyst firm, Gartner, where he specialized in automation and integration technologies and strategies. Pezzini, as a strategic advisor to the Workato team, will play a key role in envisioning how integration and automation technologies must evolve to support Workato’s enterprise customers, as the requirements of these technologies continue to shift in the rapidly transforming global business environment.

“The scale and speed of transformation that companies must achieve today requires a completely new approach to integration and automation. At Workato, we have been building a team of world-class experts and thought leaders in the industry to drive this change,” said Workato Founder and CEO, Vijay Tella. “It’s an honor to have Massimo join Workato to lead research on the future of enterprise platforms.”

Pezzini’s newly designated role comes as Workato closes out its most explosive year of growth on record. As the company looks towards its next phase of maturation, Pezzini will be responsible for identifying emerging trends that both inform Workato’s product roadmap and support its customers needs, but also advise the industry at large. Pulling from 45-years of IT market experience, including his rich expertise gained at Gartner, the research conducted by Pezzini the team at Workato will further establish Workato as the market leader in enterprise automation.

“In the context of my coverage of the integration and automation market while at Gartner, I had the opportunity to track Workato for nearly six years,” said Pezzini. “During this timeframe I have observed the evolution of the company in terms of innovation in their strategy and approaches to technology. They are a forward looking company that wants to change the rules of the integration and automation game, and I’m honored to help them push this vision forward.”

To learn more, join the Inaugural ‘Coffee with Massimo’ Virtual event: https://resources.workato.com/coffee-with-massimo-1/

About Workato

The leader in enterprise automation, Workato helps organizations work faster and smarter without compromising security and governance. Built for Business and IT users, Workato is trusted by over 11,000 of the world's top brands like Broadcom, Intuit, Box, Autodesk, and HubSpot. Headquartered in Mountain View, Calif., Workato is backed by Altimeter Capital, Battery Ventures, Insight Venture Partners, Tiger Global, and Redpoint Ventures. For more information, visit www.workato.com or connect with us on social media:

Contacts

Christina Roach
workato@missionnorth.com

Industry:

Workato

Release Versions
English

Contacts

Christina Roach
workato@missionnorth.com

More News From Workato

Workato Unveils AIRO as the New Face of Its Control and Execution Platform for Enterprise AI, Supported by New Enterprise AI Capabilities Across the Platform

PALO ALTO, Calif.--(BUSINESS WIRE)--Workato®, the leading Control and Execution Platform for Enterprise AI, today unveiled Workato AIRO as the new face of the platform, along with a set of new enhancements across the platform, including Live Process Graph, the Enterprise AI Control Plane, AI Registry, Agent Evals, and Workato XChange. Unveiled at WOW 2026, Workato's flagship customer and partner conference, the new enhancements represent what enterprise customers need to ship business outcomes...

Workato Opens National Office and Data Center in South Korea to Support Customers and Partners in AI Adoption

PALO ALTO, Calif.--(BUSINESS WIRE)--Workato®, the leading Control and Execution Platform for Enterprise AI, today announced an expansion into the Korean market, including a local office and dedicated team, a new local data center, and continued investment in its Korean partner ecosystem. The expansion helps Korean enterprises connect fast-growing AI adoption to complex legacy IT environments while satisfying Korea's new AI Basic Act governance requirements. Korea has moved past AI pilots faster...

Workato and Lenovo Announce Strategic Collaboration to Expand Lenovo Qira's Cross-App Capabilities

PALO ALTO, Calif.--(BUSINESS WIRE)--Workato®, the leading Control and Execution Platform for Enterprise AI, and Lenovo™ today announced their strategic collaboration to support the continued evolution of Lenovo Qira, Lenovo’s Personal Ambient Intelligence, which is actively expanding across Lenovo's device lineup. Through this collaboration, Workato is helping expand Lenovo Qira's ability to execute workflows across multiple applications.Lenovo Qira is Lenovo’s built-in, cross-device personal AI...
Back to Newsroom