-

ProvenRun and Cinemo to Demonstrate World's First DRM Implementation of the New GlobalPlatform Secure Media Path

Unique collaboration to enable Widevine media playback on Secure Media Path (SMP) Protection Profile

PARIS & KARLSRUHE, Germany--(BUSINESS WIRE)--ProvenRun, a global leader in embedded security, and Cinemo, a global leader in high performance and automotive grade multimedia playback, streaming, media management, connectivity, and cloud middleware, have announced the availability of World's first Secure Media Path Protection Profile implementation based on ProvenCore (ProvenRun’s flagship ultra-secure OS) compliant with the Trusted Execution Environment (TEE) Protection Profile and Cinemo’s Widevine L1 Trusted Application (TA).

The combination of Cinemo in-vehicle multimedia software with ProvenRun ProvenCore, will be presented at the CES in Las Vegas 2022 as a world first.

Over the last years, movie studios have called out the need to protect premium multimedia content (such as 4K, Ultra-HD, HDR and "early window" digital movie releases). Two of the main challenges have been the fragmentation of devices from which this content could be played (such as set-top boxes, smartphones/tablets, HDMI sticks) and the lack of an industry-adopted security baseline for these devices.

The TEE, widely available in today's media devices, has become the essential digital content protection component. It is used as a hardware-protected "root of trust" inside a consumer device, safeguarding cryptographic keys and media content rights/entitlements.

In 2021 a GlobalPlatform Premium Content working group released a Secure Media Path Protection Profile (SMP PP), which leverages the generic TEE Protection Profile and captures the industry-specific security needs and reference architecture for premium content protection. This architecture supports virtually any Digital Rights Management (DRM) solution. To conform to the SMP PP, a Vendor of a premium device DRM solution will have to rely on a TEE and fulfil the SMP PP Security functional and Security assurance requirements, including the preparation of documentation and tests to be used as evidence by the security evaluation laboratory.

With the SMP PP, the movie industry can now reach its objective of a homogeneous security baseline for premium content protection across devices.

Within this SMP PP framework, ProvenRun has a DRM solution ready to be certified on any chip or ECU. The secure protected media path is entirely protected by ProvenCore itself. Additionally, ProvenRun has prepared a set of documentation and tests aimed at security evaluation following GlobalPlatform or Common Criteria scheme based on the SMP PP. For this work, ProvenRun leverages on its expertise in the preparation of security evaluation and on its EAL 7 security evaluation of ProvenCore, the highest level of Security achievable with Common Criteria.

Cinemo automotive solutions are being deployed in millions of cars worldwide and adopted by world’s leading car manufacturers. The combined reference implementation to be demonstrated leverages Cinemo's award-winning media streaming and playback engine using ProvenRun SMP PP compliant TEE and Cinemo's Widevine DRM implementation, raising the bar for embedded digital content security and paving the path for the latest premium content to be available in high-resolution video and spatial audio in the car.

For a complex use-case such as premium Video-on-Demand streaming in the car, having pre-tested and complete solutions brings numerous advantages to the automotive maker or Tier-1’s: reduced risk and time-to-market, better playability and robust security.

About Cinemo

Cinemo is a global leader in high performance and automotive grade multimedia playback, streaming, media management, connectivity and cloud access middleware. CPU and operating system agnostic as well as highly optimized for low power and low footprint devices, Cinemo's unified middleware solutions decode, play, render, stream, manage and index virtually any file, disc, connected device, streaming format and cloud content. Designed and optimized for the high-quality requirements of the automotive industry, Cinemo's solutions can be seamlessly integrated into entry, mid and high automotive / In-Vehicle Infotainment system head and rear-seat units, as well as automotive Apps enabling powerful new use cases.

About ProvenRun

ProvenRun’s mission is to provide customers with the Trusted Products and Services that will help them Embed Security within their infrastructure of connected devices wherever this is required, at the chip, device, edge or cloud levels. With our security consulting services and secure-by-design off-the-shelf product solutions, we resolve the security challenges arising from the IoT revolution while dramatically improving the protection against remote cyberattacks.

Contacts

Martina Oerther, Marketing Director
moerther@cinemo.com

Cinemo


Release Versions

Contacts

Martina Oerther, Marketing Director
moerther@cinemo.com

Social Media Profiles
More News From Cinemo

Cinemo Launches Cinemo ICO™, Accelerating the AI-Driven Intelligent Cockpit

KARLSRUHE, Germany--(BUSINESS WIRE)--Cinemo, a global leader and highly innovative one-stop-shop provider for fully integrated digital media products announces today the launch of its next-generation, AI-powered cockpit solutions - Cinemo ICO™. By bringing agentic AI, Cinemo unlocks a truly intelligent cockpit - connecting vehicles, drivers, passengers, and their digital ecosystems into one seamless, personal and context-aware flow. The first product launched within the Cinemo ICO™ portfolio is...

Cinemo at CES 2026: Hyper-Personalized Experiences in the Car and Beyond

LAS VEGAS--(BUSINESS WIRE)--Cinemo, a global leader and highly innovative one-stop-shop provider for fully integrated digital media products is presenting its newest innovations in exclusive live demos at CES 2026 in Las Vegas, from January 6-9. Cinemo will present a range of in-car experiences that bring intelligence, hyper-personalization, and entertainment to every moment - elevating every ride into a unique experience for drivers and passengers. From collaborative trip planning to effortles...

New Study Reveals Surging Consumer Demand for Seamless Car-to-Home Audio

KARLSRUHE, Germany--(BUSINESS WIRE)--Over 9 in 10 consumers say they are likely to seek out audio devices that allow smooth movement between car and home, according to a consumer survey conducted by Futuresource Consulting on behalf of Cinemo, a leading provider of in-car infotainment solutions and the company behind the first open cloud ecosystem connecting audio devices, content, and users. The report, “From Living Room to Driver’s Seat: Exploring the Demands of a Unified Audio Experience”, d...
Back to Newsroom