Nucleus Research Releases Q1 2021 Equity Snapshot for Zoom

Analysts highlight usability and scale as key drivers of performance, but caution that end users have little loyalty to web conferencing providers

MIAMI--(BUSINESS WIRE)--Nucleus Research, a global provider of ROI-focused technology research and advisory services, today released its Q1 2021 Equity Snapshot for Zoom. The snapshot provides an analysis of Zoom’s market growth and performance over the last quarter and a competitive outlook for the months ahead.

“Zoom was well-positioned to take advantage of the increased demand for web conferencing solutions at the onset of the pandemic, and its usability made it a clear choice for organizations that had to quickly transition to remote work or learning,” says Trevor White, research manager at Nucleus Research and author of the Equity Snapshot. “However, Zoom will need to differentiate its offerings — potentially through the acquisition of a VOIP provider — in order to justify its premium pricing in a crowded market where end users have little to no loyalty.”

To read the full snapshot, go to: https://nucleusresearch.com/research/single/equity-snapshot-zoom-q1/

About Nucleus Research

Nucleus Research is a global provider of investigative, case-based technology research and advisory services. The company’s ROI-focused research approach provides unique insight into the actual results technology solutions deliver, allowing organizations to cut through marketing hype to understand real operational value and select or renew the best technology solution for their environment. For more information, visit NucleusResearch.com.