NAB Show Debuts New OTT Demo Area, 'The Streaming Experience'

-- Attendees can test more than 50 OTT platforms across streaming boxes, Smart TVs, tablets and mobile devices --

WASHINGTON--(BUSINESS WIRE)--NAB Show is introducing The Streaming Experience, a new content showcase curated by noted streaming and online video expert Dan Rayburn that will feature more than 50 OTT platforms and streaming devices, giving NAB Show attendees a first-hand look at the latest streaming video services. Located in the Central Lobby of the Las Vegas Convention Center, The Streaming Experience is open to all registered attendees during exhibit hours, starting Sunday, April 19.

The living-room setting will allow attendees the opportunity to test OTT services side-by-side to compare content, video quality, ad formats, playback features and delivery methods. The Streaming Experience will feature hardware from Amazon, Apple, Roku, Xbox, PlayStation, LG, TCL and Samsung. Streaming services on display will include Apple TV+, Amazon Prime Video, CBS All Access, Disney+, Hulu, NBC Sports, Netflix and YouTube TV, among others. New services from HBO Max, Peacock and Quibi may also be showcased, dependent on their launch dates.

“Streaming is a major focus of the 2020 NAB Show, and the new Streaming Experience is the largest showcase of its kind in the industry,” said NAB Executive Vice President of Conventions and Business Operations Chris Brown. “We are excited for attendees to join their industry peers in this living room environment and experience nearly every live and on-demand streaming service on the market today.”

Additional details of the Streaming Experience, including renderings of the new space, can be found here. Those interested in having their content featured should email Dan Rayburn or call 917-523-4562.

About NAB Show

NAB Show, held April 18-22, 2020, in Las Vegas is the world's largest convention encompassing media, entertainment and technology. With more than 90,000 attendees from 160 countries and 1,600+ exhibitors, NAB Show is the ultimate marketplace for solutions that transcend traditional broadcasting and fuel the digital storytelling economy. From creation to consumption, across multiple platforms, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. For complete details, visit www.nabshow.com.

About NAB

The National Association of Broadcasters is the premier advocacy association for America's broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.