GLENDALE, Calif.--(BUSINESS WIRE)--“Frozen 2” fans around the world are invited to gear up for Frozen Fan Fest, the global celebration of new products inspired by the film that start hitting shelves on Friday, October 4. Continuing the story of Anna, Elsa, Kristoff and Olaf, Walt Disney Animation Studios’ “Frozen 2” opens in U.S. theaters on Nov. 22, 2019.
Kicking off tomorrow, more than 200 social media influencers from 30 countries around the world will take to social channels using #FrozenFanFest to reveal the extraordinary launch of new products in support of the film from Walt Disney Animation Studios. The new “Frozen 2” products to be unveiled are for fans of all ages, including apparel, accessories, footwear, toys, costumes, bedding, home décor, electronics, activities, a digital game, books and more. With new and innovative ways to play, “Frozen” fans will have access to an exciting assortment of toys that deliver key movie moments, including items that feature new technology and interactive features. “Frozen 2” talent will also take part in unveiling never-before-seen product inspired by the film as part of the celebration. Fans can share favorite moments and follow along with #FrozenFanFest across all social platforms.
Beginning October 4 and throughout the weekend, retailers around the globe will join the Frozen Fan Fest celebration with in-store events, special promotions, giveaways and more. Flagship Disney store locations will host midnight openings so fans can be the first to shop merchandise as soon as products hit shelves. Disney store will also kick-off “Frozen 2”-themed in-store events and offer a special gift with purchase offers (while supplies last), as well as sweepstakes where fans can win a trip to the “Frozen 2” premiere.
Also on October 4, fans in Anaheim and Orlando can join in on the celebration at Downtown Disney and Disney Springs with a “Frozen 2” product display at World of Disney. Fans in Anaheim can enjoy “Frozen”-themed photo opportunities while guests in Orlando will have the chance to purchase special “Frozen”-themed food and beverage offerings throughout the celebration.
Frozen Fan Fest will also celebrate select “Frozen 2” toys with unique Spotify playlists available on October 4, designed to spur imaginations and enhance the magic of play. “Frozen” fans will also benefit from ongoing updates to content for enhanced play.
New products will continue to roll out leading up to the theatrical release and beyond.
ABOUT DISNEY PARKS, EXPERIENCES AND PRODUCTS
Disney Parks, Experiences and Products brings the magic of The Walt Disney Company’s powerful brands and franchises—including Disney, Pixar, Marvel, Star Wars, ESPN, 20th Century Fox, and National Geographic—into the daily lives of families and fans around the world to create magical memories that last a lifetime.
When Walt Disney opened Disneyland in Anaheim, California, on July 17, 1955, he created a unique destination built around storytelling and immersive experiences, ushering in a new era of family entertainment. More than 60 years later, Disney has grown into one of the world’s leading providers of family travel and leisure experiences, with iconic businesses including six resort destinations with 12 theme parks and 52 resorts in the United States, Europe, and Asia with approximately 160,000 cast members; a top-rated cruise line with four ships and plans for three more to be completed in 2021, 2022, and 2023; a luxurious family beach resort in Hawai‘i; a popular vacation ownership program; and an award-winning guided family adventure business. Disney’s global consumer products operations include the world’s leading licensing business; one of the world’s largest children’s publishing brands; one of the world’s largest licensors of games across platforms; more than 300 Disney store locations around the world; and the shopDisney e-commerce platform. These experiences are created by Disney Imagineers, the creative force behind experiences found in Disney theme parks, resort hotels, cruise ships, and consumer products—including books, games, and merchandise.
About Frozen 2
Why was Elsa born with magical powers? What truths about the past await Elsa as she ventures into the unknown to the enchanted forests and dark seas beyond Arendelle? The answers are calling her but also threatening her kingdom. Together with Anna, Kristoff, Olaf and Sven, she'll face a dangerous but remarkable journey. In Frozen, Elsa feared her powers were too much for the world. In Frozen 2, she must hope they are enough. From the Academy Award®-winning team—directors Jennifer Lee and Chris Buck, producer Peter Del Vecho and songwriters Kristen Anderson-Lopez and Robert Lopez—and featuring the voices of Idina Menzel, Kristen Bell, Jonathan Groff and Josh Gad, Walt Disney Animation Studios’ Frozen 2 opens in U.S. theaters on Nov. 22, 2019.
About Walt Disney Animation Studios
Combining masterful artistry and storytelling with groundbreaking technology, Walt Disney Animation Studios is a filmmaker-driven animation studio responsible for creating some of the most beloved films ever made. Located in Burbank, WDAS continues to build on its rich legacy of innovation and creativity, from the first fully-animated feature film, 1937's Snow White and the Seven Dwarfs, to 2013's Academy Award®-winning Frozen, the biggest animated film of all time. Among the studio's timeless creations are Pinocchio, Sleeping Beauty, The Jungle Book, The Little Mermaid, The Lion King, Big Hero 6 and Zootopia.