BOSTON--(BUSINESS WIRE)--Paul Pierce makes history again by launching a new CBD line focused on helping athletes reach their full potential. As CBD continues to capture the support of athletes, sports medicine practitioners, and wellness-minded individuals, Pierce has tapped his own unique experiences to deliver The Truth CBD Remedies. With it’s new Sports category of CBD offerings, Eaze Wellness will be the exclusive home to Pierce’s own luxury vaporizer battery, Vesper, and cartridge line, The Truth CBD Remedies.
“I created The Truth CBD Remedies to offer athletes a product they’d not only enjoy, but fully trust -- a reliable product I use myself,” said Paul Pierce, Founder and CEO of The Truth CBD Remedies. “I’m passionate about making sure athletes have support before, during and after the main event. There is a lot of noise in the CBD market. The Truth CBD Remedies partnered with Eaze Wellness because of the shared commitment to getting high-quality products into the hands of people that care deeply about their well-being.”
Pierce’s close relationship with cannabis developed after he was the victim of a life-threatening stabbing in 2000, pitting him against PTSD and anxiety. CBD was an important part of managing the long-term recovery and Pierce has since gone on to become a major advocate for mental health and the overall well being of athletes worldwide.
An increasing number of Americans are turning to cannabis - especially hemp-derived CBD, which is void of psychoactive effects - to support active lifestyles. Whether applying a topical to loosen stiff joints or vaporizing post workout to decrease muscle soreness, CBD is being used by athletes and active consumers alike to help reach their wellness goals.
“The conversation around cannabis and sports has fundamentally changed as an increasing number of athletes recognize the power cannabis can have on mental and physical wellness,” said Prahar Shah, VP of Business Development at Eaze. “Paul Pierce isn’t just any athlete. He is one of the most celebrated and recognized Boston Celtics players ever, and his embrace of CBD shows just how much the industry has changed. His products are one-of-a-kind and we are delighted to be the exclusive home of The Truth.”
As part of the launch, Eaze Wellness and Paul Pierce have put on a sweepstakes for consumers to enter for a chance to win a variety of prizes, with the grand prize being a ticket to a Boston event hosted by Paul Pierce. Details of the sweepstakes and official rules can be found here.
About Eaze Wellness
Eaze Wellness is a one-stop-shop for consumers who want to feel confident in the products they’re purchasing, all of which are deeply vetted and independently tested. Products on Eaze Wellness are available for shipment via mail to 42 states and D.C. Consumers over the age of 21 can visit www.eazewellness.com to learn about CBD, browse the menu and purchase products.
Founded by Paul Pierce and Elliot Mermel, Vesper, is committed to creating a luxury vape experience for discerning beginners and seasoned enthusiasts that is second to none. At the size of a credit card, but possessing satisfying weight, Vesper One is a revolutionary vape born by the union of endless innovation and high-grade design; blending impeccable beauty with superior technology. Learn more at www.vapevesper.com.