ATLANTA--(BUSINESS WIRE)--StudentBridge, Inc., the market leader in higher-education student recruiting and conversion technology for colleges and universities worldwide, announces the addition of Mr. Kevin Murphy as Chief Strategy Officer. Mr. Murphy reports to StudentBridge’s Founder and CEO, Mr. Jonathan Clues, and is responsible for all aspects of the company’s continued growth overseeing software development, marketing, and sales.
“StudentBridge seeks to deliver the right content, on the right device, at the right time to prospective undergraduate, graduate, and post-graduate students on the behalf of our college and university clients. We do this using StudentBridge’s technology platforms delivering personalized and engaging experiences that create a strong preference for enrollment in these forward-thinking institutions,” said Mr. Clues. “We are very pleased and excited to have Kevin assume this key strategic leadership role and contribute his many talents to further fuel StudentBridge’s growth as a technology solution provider.”
Mr. Murphy brings over 25 years of operations, marketing, and sales expertise to StudentBridge. His background includes work as a developer, business analyst, technical sales engineer, and product director at companies including Hexagon AB/Catavolt, JDA’s RedPrairie, Radiant Systems, and TimeCorp Systems. Mr. Murphy holds a Bachelor of Science in computer science from the University of Dayton.
“I’m excited to join StudentBridge, we’re uniquely positioned to help colleges and universities grow by engaging prospective students emotionally as well as rationally in a non-competitive environment,” said Mr. Murphy. “StudentBridge’s proven technology platforms, as well as expertise in developing compelling content, appealed greatly to me. I look forward to empowering this already successful team to further partner with higher-education admissions, enrollment, and marketing professionals to increase the number of applications, improve yield, reduce summer-melt, identify stealth web visitors, and improve retention.”
StudentBridge is a technology leader focusing exclusively on higher-education markets by developing platforms that engage, educate, and captivate prospective students as well as assist current students. By using proprietary platforms such as Video Viewbook, Interactive Campus Map, VisiTour™, Personal Engagement Platform, Personalized Yield Platform, and Campus Bubble, higher-education professionals can address the challenges they face in the increasingly competitive college admissions and marketing environment by engaging with potential students at every stage of the student enrollment lifecycle. Each StudentBridge platform provides clients detailed analytics to report results and easily integrates into existing CRM/applicant management systems to extend their capabilities.
StudentBridge is the expert in the prospective student engagement industry delivering platforms focused exclusively on the unique needs of the higher-education marketplace. With well over 130 current clients and completing over 500 critical assignments, StudentBridge is the world’s leading provider of engaging student lifecycle solutions. Clients include the following leading institutions: Boston University, Cornell, Embry Riddle Aeronautical University, Louisiana State University (LSU), the United States Military Academy at West Point, and many more. Visit www.studentbridge.com to explore how we might help you identify, engage, and convert potential students today.