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KANSAS CITY, Kan.--(BUSINESS WIRE)--The Good Game Inc., a Kansas-based sports technology company, today announced an exclusive partnership with ProCamps, the nation's leading organizer of youth sports camps led by professional athletes. The multi-year collaboration will provide families with unprecedented on-demand access to athlete-led experiences while helping organizers run safer, smarter camps and clinics at scale. The partnership integrates The Good Game's proprietary Clear2Join™ Digital L...

NEW YORK--(BUSINESS WIRE)--GameRun raised $4M to scale its AI-powered biomechanical intelligence platform to enhance performance, predict outcomes, and mitigate injury risk....

TORONTO--(BUSINESS WIRE)--Today, on National Laundry Day, Procter & Gamble and the National Hockey League (NHL) announced that Tide and Downy Rinse have been named Official Laundry Partners of the NHL. The multi-year Canadian partnership unites two trusted brands with the country's most passionate sports audience, bringing superior laundry products to hockey fans and families across the nation. "This partnership reflects our commitment to supporting what matters most to Canadian families, a...

TORONTO--(BUSINESS WIRE)--Gillette, the world's leading expert in men's grooming, and the National Hockey League (NHL) today announced a multi-year Canadian partnership, naming Gillette the Official Shave partner of the NHL. The partnership unites two brands each with a rich history in sports. Together, they are driven by precision and performance, sharing a dedication to technical mastery at the highest level. Gillette's partnership with the NHL strengthens its presence in the Canadian sports...

TORONTO--(BUSINESS WIRE)--Gillette, le chef de file mondial en matière de soins personnels pour hommes, et la Ligue nationale de hockey (LNH) ont annoncé aujourd’hui un partenariat canadien de plusieurs années, nommant Gillette partenaire officiel de la LNH en matière de rasage. Le partenariat unit deux marques ayant chacune une riche histoire dans le domaine du sport. Ensemble, ils sont motivés par la précision et la performance, partageant un engagement envers la maîtrise technique du plus ha...

TORONTO--(BUSINESS WIRE)--Aujourd’hui, à l’occasion de la Journée nationale de la lessive, Procter & Gamble et la Ligue nationale de hockey (LNH) ont annoncé que Tide et l’agent de rinçage Downy ont été nommés partenaires officiels de la LNH en matière de lessive. Ce partenariat canadien de plusieurs années unit deux marques de confiance au public sportif le plus passionné du pays, offrant des produits de lessive de qualité supérieure aux amateurs de hockey et aux familles partout au pays....

MINNEAPOLIS & NEW YORK & TORONTO--(BUSINESS WIRE)--Great Clips®, the Official Hair Salon of the NHL, NHLPA, and NHL Alumni Association, today launched the Great Clips Power Play Sweepstakes ahead of the 2026 Stanley Cup® Playoffs. Hockey fans across the United States and Canada have the chance to win tickets and a trip for five to a Stanley Cup Final® game simply by using the Great Clips app. Now through May 10, fans can enter the Great Clips Power Play Sweepstakes by downloading and entering t...

TORONTO--(BUSINESS WIRE)--Pizza Nova marked its arrival at The Sports Village in Vaughan with a community event on April 10. The event included a ribbon-cutting ceremony with Mayor Steven Del Duca and Members of Council from the City of Vaughan, introducing its offerings to athletes, families and tournament visitors at one of the region’s busiest multi-sport complexes. The Ontario-based pizza restaurant brand has been named the official pizza supplier of The Sports Village, where it works with...

NEW YORK--(BUSINESS WIRE)--Madison Square Garden Sports Corp. (NYSE: MSGS) (“MSG Sports”) and Madison Square Garden Entertainment Corp. (NYSE: MSGE) (“MSG Entertainment”) announced today a new multiyear partnership with Impossible Foods, naming the brand the Official Plant-Based Burger Partner of Madison Square Garden, New York Knicks and New York Rangers. Madison Square Garden and Impossible Foods are also opening an all-new dedicated concession stand on the sixth floor concourse called the Im...

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--Today, JELL-O introduces the JELL-OMETER, a first-of-its-kind device that transforms crowd noise, movement and excitement into real-time JELL-O Jiggles (Js), the new, official metric to measure the loudest and proudest sports fans. Across the world, roaring crowds have generated measurable seismic activity. Fandoms and rivalries have been debated for generations — whose crowd is louder, whose arena shakes harder, whose energy is truly unmatched, and yet, i...