Soccer News

WASHINGTON--(BUSINESS WIRE)--Clutch today released new research on how consumers engaged with brand marketing during the 2026 FIFA World Cup. The survey of 552 U.S. consumers finds that 40% said this year's ads were more memorable than previous years but 46% said no campaign made them want to buy anything. "Every brand had access to the same captive, emotionally invested audience," said Anna Peck, Clutch analyst. "Adidas built one ownable idea and executed it everywhere. Nike earned sponsorship...

NEW YORK--(BUSINESS WIRE)--Genius Sports Limited (“Genius Sports”) (NYSE:GENI), a global leader in real-time sports data, today announced an agreement with Kalshi to provide the next-generation financial exchange with official data, marketing, media and integrity services. Having established the market for official sports data across a variety of regulated industries, Genius Sports will provide Kalshi with the highest quality, real-time data across its full soccer portfolio. This includes the E...

TOPEKA, Kan.--(BUSINESS WIRE)--The Kansas State High School Activities Association (KSHSAA) and The Good Game announced a new partnership designed to support a safer, more compliant and centralized approach to interscholastic activities. The partnership brings together KSHSAA’s statewide network of schools, administrators, students, and families with The Good Game’s sports technology platform to simplify registration, participation, and activity administration.The Good Game gives KSHSAA member s...

NEW YORK--(BUSINESS WIRE)--TKO Group Holdings, Inc. (“TKO” or the “Company”) (NYSE: TKO) today announced financial results for its second quarter ended June 30, 2026. “Despite a challenging global environment, TKO delivered solid results in Q2, with strong momentum heading into the back half of the year,” said Ariel Emanuel, Executive Chair and CEO of TKO. “Premium live content and experiences are heating up in an increasingly AI-driven world, and our businesses are well positioned to fully cap...

LOS ANGELES & FRISCO, Texas--(BUSINESS WIRE)--AXS and FC Dallas Renew Ticketing Partnership, Building on More Than a Decade of Success...

SUNNYVALE, Calif.--(BUSINESS WIRE)--Jumio, the leading provider of AI-powered identity intelligence, today shared insights on how its platform supported gaming operators through the intense traffic of the 2026 World Cup. Based on an analysis of transaction activity across its global gaming client base – including 9 of the top 10 European gaming operators and several of the largest U.S. sportsbooks – Jumio’s customers initiated tens of millions of transactions throughout the tournament, demonstr...

NEW YORK--(BUSINESS WIRE)--The 2026 FIFA World Cup delivered a significant boost to short-term rental (STR) owners in U.S. host markets, according to new customer data from Baselane, the leading banking and bookkeeping platform for real estate investors. Among the same Baselane STR hosts active in both June 2025 and June 2026, rental income across 11 U.S. host markets increased 60% year over year. By comparison, income among the same group of hosts in non-host markets grew 11%. Baselane custome...

BELLEVUE, Wash.--(BUSINESS WIRE)--This summer, one of the world’s largest sporting events brought millions of fans, international travelers and extraordinary network demand to communities across the United States. Months before the first match kicked off, T-Mobile (NASDAQ: TMUS) engineers, field technicians, emergency response and operations teams were preparing T-Mobile’s network not just for unprecedented demand, but for constant change. Powered by AI, T-Mobile’s Dynamic CX platform, working...

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Today, Electronic Arts, Inc. (NASDAQ: EA) revealed the cover of the Ultimate Plus Edition for EA SPORTS FC™ 27, featuring Real Madrid superstars Kylian Mbappé and Jude Bellingham following an incredible summer of football, alongside the first-look at EA SPORTS FC 27 gameplay ahead of its worldwide launch on September 25, 2026. WATCH: EA SPORTS FC™ 27 REVEAL TRAILER As a limited-time edition available through August 31st, EA SPORTS FC™ 27 Ultimate Plus Edit...

BRADFORD, United Kingdom--(BUSINESS WIRE)--Mbanq, a US-based global banking infrastructure and embedded finance company, today announces a landmark long-term partnership with Bradford City AFC that will see the club's iconic home renamed Mbanq Valley Parade. The agreement marks one of the most significant commercial partnerships in Bradford City's history. More than a traditional stadium naming rights agreement, the partnership reflects a shared long-term commitment to the future of both the fo...