You’re Invited: groundcover Throws a Birthday Party at KubeCon + CloudNativeCon North America 2026

Nobody is turning a year older. Observability is just worth celebrating

SAN FRANCISCO & SALT LAKE CITY--(BUSINESS WIRE)--groundcover, the world’s leading bring-your-own-cloud (BYOC), eBPF and OpenTelemetry (OTel)-native observability platform, is throwing a party at KubeCon + CloudNativeCon North America 2026. There is no birthday, and nobody will be forced to blow out candles in front of co-workers. groundcover simply thinks observability has earned a celebration, and it’s bringing demos, scratch cards and gifts to booth 111 to mark the occasion.

The Occasion: See observability worth celebrating first-hand. Attendees who stop by the groundcover booth will witness the platform in action: zero instrumentation, faster investigations and full context into everything happening in their environment. The party runs on three simple steps:

• Watch a demo.
• Scratch a card.
• Win a gift.

Every scratch card is a winner, a much better success rate than most code deployments can claim

Party Favors: No party is complete without a gift bag. groundcover’s includes T-shirts, jackets, tote bags, stickers, charms and birthday cards for the people in your life who actually have birthdays. Preview the full lineup at groundcover.com/events/kubecon-na-2026#swag-preview.

The Toast: Every good party has a toast, and groundcover’s comes with a roadmap.

Session: From Observability to Autonomous Infrastructure
Speaker: Shahar Azulay, co-founder and CEO, groundcover
When: Wednesday, Nov. 11, 11 a.m. MST
Where: Salt Palace, Level 1, Solutions Showcase, Hall 1, Demo Theater

Using Kubernetes workload optimization as a real-world example, this session shows how dynamic workload behavior can inform continuous decisions about CPU, memory and scaling. The session follows groundcover’s September acquisition of Wand, a Kubernetes resource optimization platform and the company’s first acquisition

Party Details

• What: The Birthday Party! by groundcover
• When: Nov. 10-12, 2026
• Where: Booth 111, Salt Palace Convention Center, Salt Lake City
• Dress code: Conference lanyard
• Event website: groundcover.com/events/kubecon-na-2026
• Registration: events.linuxfoundation.org/kubecon-cloudnativecon-north-america

RSVP: CEO Shahar Azulay and other groundcover executives will be on site in party mode for press briefings throughout the show. Topics include autonomous infrastructure, the Wand acquisition, agent-to-agent observability and what BYOC architecture means for AI-driven operations. Reporters who RSVP early get first pick of time slots.

To schedule a briefing, contact Party Master Chris Churilo at [e-mail].

About groundcover

groundcover is the full-stack observability platform for engineers & agents, allowing teams to monitor everything they run in their cloud, without compromising on data, control, or cost. It’s deployed inside the customer’s cloud premises and provides complete visibility into applications, infrastructure, and AI workloads without operational overhead. The platform offers unlimited data coverage at a fraction of the cost of legacy observability tools. Founded in 2021, the company is backed by leading global investors, including One Peak, Morgan Stanley Expansion Capital, Zeev Ventures, Angular Ventures, Heavybit and Jibe. Learn more at https://www.groundcover.com.