Sprocket Sports Quantifies Its Financial Impact on Youth Sports Clubs With ROI Study by Hobson & Company

CHICAGO--(BUSINESS WIRE)--Sprocket Sports, a leading provider of software and services for youth sports clubs, today announced the publication of a Return on Investment (ROI) study conducted by Hobson & Company which found substantial financial upside for organizations using Sprocket’s club management platform.

Hobson & Company is an independent research and consulting firm that specializes in conducting rigorous, evidence-based ROI studies for technology companies through in-depth customer interviews and analysis. Hobson interviewed multiple Sprocket Sports customers across the country and across sports to identify the platform’s key sources of value and measure improvements in operational efficiency, cost reduction and revenue growth.

Key Sprocket Sports ROI Study Findings

Streamlined Operations

Clubs interviewed reported meaningful reductions in the time required to manage day-to-day administrative operations after moving to Sprocket Sports. Before Sprocket, many clubs described spending hours navigating disconnected systems, entering the same information in multiple places, searching for and reconciling data, managing spreadsheets, and manually coordinating club and team communications. Sprocket centralized registration, tryouts, rosters, scheduling, communications, website, and mobile app into one platform. On average, customers reported a 30% reduction in time spent on administrative tasks.

Reduced Expenses

• Reduced software spend: Sprocket customers reported a reduction in their software expenses due to the elimination of 3rd party point solutions – including for websites, email marketing, mobile app, tryout tools, and more.
• 70% reduction in bad debt: leveraging Sprocket’s platform, customers were able to automate payment reminders, surface overdue balances, and support in-app payments.
• Cap on payment processing fees: with Sprocket, clubs reported the ability to cap their share of processing fees at 1.5%.

Revenue Growth

• Sprocket customers reported an increase in core program revenue by using Sprocket’s tryout and rostering module to dynamically manage the invitation and offer process to fill rosters.
• Sprocket customers reported an increase in supplemental revenue of 10% by utilizing multiple Sprocket capabilities, including the promotion of camps, clinics and lessons, targeting eligible players, leveraging the mobile app, and streamlining the registration process.
• Sprocket customers reported a 20% increase in checkout add-ons such as donations, merchandise, tickets, etc. by offering a streamlined, frictionless shopping process for consumers.

The Financial Impact of Sprocket Sports

Hobson & Company’s analysis found that an average club generating $2M in annual revenue could see total value creation of more than $200k annually with the Sprocket platform.

“The results of the ROI study by Hobson & Company validate Sprocket’s value proposition: we help youth sports clubs streamline operations, reduce expenses, increase revenues and boost their bottom line,” states Rich Gallun, CEO of Sprocket Sports. “Running a youth sports organization is no small task and most club leaders are trained in sports, not necessarily business. So ultimately, if we can serve as a club’s strategic business partner – not just another technology vendor – then our customers can focus on what matters most: helping our kids develop, thrive and have fun.

For a copy of the complete ROI study, please download here.

About Sprocket Sports

Sprocket Sports is a modern, all-in-one management and marketing platform designed specifically for youth sports clubs. Its comprehensive technology is designed to help clubs reduce operating expenses, increase revenues, build their brand, and engage with families. In addition to player registration and payments, Sprocket Sports offers websites, marketing and communication modules, administrative tools, dashboards, mobile apps, and more. Learn more at sprocketsports.com.

About Hobson & Company

Hobson & Company helps technology vendors and purchasers uncover, quantify and validate the key sources of value driving the adoption of new and emerging technologies. Our focus on robust validation has helped many technology purchasers more objectively evaluate the underlying business case of a new technology, while better understanding which vendors best deliver against the key value drivers. Our well researched, yet easy-to-use ROI tools have also helped many technology companies better position and justify their unique value proposition. For additional information, please visit www.hobsonco.com.