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Pompeian's Core Olive Oil Collection Is Now Officially Seed Oil Free Certified by the Seed Oil Free Alliance

The Seed Oil Free Alliance Announces #1 US Olive Oil Brand Pompeian Inc. Has Achieved Certification for Their Line of Bottled Olive Oils

BOCA RATON, Fla.--(BUSINESS WIRE)--The Seed Oil Free Alliance announces today that America’s largest national brand of olive oil, Pompeian Inc., recently completed Seed Oil Free Certification for its 14 olive oil staple products, including their market-leading Smooth and Robust Extra Virgin bottled olive oils.

Pompeian earned this achievement by undergoing the Seed Oil Free certification process, where candidate products are verified against the rigorous, industry-leading Seed Oil Free Alliance standard. All certified products are subjected to extensive ingredient review, supply chain auditing, and ISO-accredited third-party laboratory testing for purity and authenticity.

The products reviewed and now officially certified by the Seed Oil Free Alliance comprise Pompeian's permanent collection of olive oils for varying consumer tastes and preferences, including Pompeian's Organic Robust Extra Virgin Olive Oil, Organic Smooth Extra Virgin Olive Oil, Light, Mild, and Extra Light Taste Olive Oils, Extra Smooth Extra Virgin Olive Oil, Gourmet Selection Extra Virgin Olive Oil, and Single Origin Extra Virgin Olive Oil.

Shoppers can look for the Seed Oil Free Certified seal or use the Seed Oil Free Certified Product Directory to clearly identify certified offerings.

Half of Americans now check food labels for seed oils sometimes, often or always, according to the 2025 Purdue University Consumer Food Insights survey. As consumer preferences evolve and scrutiny of product labels increases, Pompeian and other popular consumer brands are relying on Seed Oil Free Certified to build trust and showcase the integrity of their offerings.

“At Pompeian, we value quality, authenticity, and transparency. Seed Oil Free Certification reinforces our commitment to these values and gives consumers more confidence in what’s in the bottle,” stated Paula Lopes, VP of Quality at Pompeian, Inc.

In the words of Jonathan Rubin, Seed Oil Free Alliance founder, "The ISO-accredited independent lab testing clearly demonstrates to consumers that Pompeian's olive oil is real, authentic olive oil — without unwanted seed oils. The Seed Oil Free Certified seal appearing on their bottles also means Pompeian makes a formal commitment to ongoing third-party testing and supply chain auditing of all certified products, which is the ultimate form of transparency."

A focus on showcasing quality and demonstrating trust has long been central to Pompeian, which was the first olive oil company to attain verification under the voluntary USDA Quality Monitoring program and also carries the North American Olive Oil Association (NAOOA) Quality Seal. Their latest accomplishment, the Seed Oil Free Certified seal, shows Pompeian is once again leading the olive oil industry in transparency and meeting evolving consumer preferences.

About the Seed Oil Free Alliance

The Seed Oil Free Certified® Seal by Seed Oil Free Alliance helps shoppers instantly spot foods and consumer products made without seed oils, verified against the most rigorous standard for seed oil avoidance and backed by ISO-accredited lab testing and supply chain auditing. An advisory panel of public health and nutrition experts led by Dr. Andrew Weil, MD, supports the organization's mission to advance seed oil-free options through testing, transparency and education. Visit seedoilfreecertified.com.

About Pompeian, Inc.

Pompeian is America's #1 olive oil brand, with a line of best-selling vinegars and a variety of cooking sprays. Farmer-owned and Baltimore-based since 1906, Pompeian is a family of olive farmers and olive oil craftsmen whose passion, expertise, and dedication bring the best-tasting, highest-quality olive oils to kitchens everywhere. Upholding the highest quality standards, Pompeian conducts daily testing through their in-house quality assurance team in the state-of-the-art Pompeian Quality Control and Research & Development Center ensuring each bottle is always at peak freshness. Inspired by heritage and tradition, Pompeian products are rooted in authenticity and crafted for quality and great taste. Learn more at www.pompeian.com.

Contacts

Seed Oil Free Alliance Media Contact
Jonathan Rubin, CEO
Phone: (561) 501-1710
jonathan@seedoilfreecertified.com

Pompeian Media Contact:
Shirley Cheng
Shirley.Cheng@gcw.agency

Seed Oil Free Alliance


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Contacts

Seed Oil Free Alliance Media Contact
Jonathan Rubin, CEO
Phone: (561) 501-1710
jonathan@seedoilfreecertified.com

Pompeian Media Contact:
Shirley Cheng
Shirley.Cheng@gcw.agency

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