Appficiency Announces Strategic Growth Investment in RedPoint Solutions

The investment expands Appficiency’s Salesforce and Field Service capabilities across key industries

TORONTO--(BUSINESS WIRE)--Appficiency Inc. (“Appficiency”), a global IT consulting firm and software business delivering enterprise digital transformation services, today announced a strategic growth investment in RedPoint Solutions (“RedPoint”), a technology consulting firm specializing in Salesforce, integration and Field Service solutions for the construction, manufacturing, transportation & logistics, and energy industries.

The partnership will provide growth capital to RedPoint while expanding Appficiency’s Salesforce capabilities alongside its established Oracle NetSuite practice. By bringing together expertise across ERP, CRM, integration and Field Service, the partnership will broaden Appficiency’s expertise to support organizations across more of their enterprise technology environment.

The investment comes as businesses increasingly look to connect customer-facing and back-office systems. According to Salesforce’s 2026 State of Field Service research, only 16% of field service organizations say their field and back-office technology are united on a single platform.

“The next phase of enterprise technology will be decided by how well organizations connect their systems, not by which platforms they choose,” said Mike Diep, Managing Partner at Appficiency. “We're proud to support RedPoint’s growth while delivering meaningful impact for our customers by bringing CRM, ERP and field operations into a more integrated technology environment.”

RedPoint adds additional depth in construction, manufacturing and logistics, while extending Appficiency’s geographic reach in North America. RedPoint will continue to operate as a standalone brand, with its existing leadership, operations and customer relationships remaining in place.

“We're incredibly excited to join forces with Appficiency,” said Dana Ress, CEO of RedPoint Solutions. “Preparing industrial businesses for an AI-driven future takes more than CRM implementation. It takes a team that understands the industry, their operating model, and the technology across both front and back office. Together, that's exactly the team we're building.”

The investment supports Appficiency’s broader growth strategy of expanding its platform capabilities, geographic reach and sector expertise through strategic investments and partnerships. Last year, the company also invested in AskCipher, an AI-powered interface layer designed to simplify how teams work across multiple enterprise software systems.

About Appficiency Inc.

Established in 2014, Appficiency is a global IT consulting firm and software business providing enterprise digital transformation services to organizations across North America and internationally. Appficiency delivers end-to-end digital consultancy services including implementation, optimization, support, customizations and integrations across Oracle NetSuite, Salesforce, Microsoft and other technology stacks. Through its SnapOn Software division, Appficiency also develops proprietary software solutions designed to help enterprises operate more efficiently and securely. Appficiency is committed to helping clients solve complex business challenges and scale with confidence through deep sector expertise and trusted delivery. To learn more about Appficiency, please visit appficiency.com.

About RedPoint Solutions

RedPoint Solutions is a technology consulting and implementation firm specializing in Salesforce, integrations, and Field Service solutions. The company serves clients across the construction, manufacturing, transportation & logistics, and energy industries, helping organizations leverage technology to improve customer engagement, field operations and business performance. To learn more about RedPoint, please visit https://www.redpointcrm.com/