7 Brew® Takes Protein Boost Nationwide

Beginning October 1, guests can add 15g of protein to any 7 Brew drink, from coffee and energy to lemonade, 7 Fizz and more, just in time for new lineup of spooky seasonal sips

SPRINGDALE, Ark.--(BUSINESS WIRE)--Looking to add protein to coffee? What about in an energy drink? In lemonade? Or an afternoon 7 Fizz?

Done, done, done and done, thanks to 7 Brew.

Beginning October 1, 7 Brew® is making a protein boost a whole lot more accessible by giving guests the option to add 15g of protein to any handcrafted drink on the menu for just $2. Protein is no longer just a coffee thing, as 7 Brew, the rapidly growing drive-thru beverage brand known for its kindness culture, speedy service and customizable drinks, rolls out its protein boost across 7 Brew coffee, 7 Brew Energy™, 7 Fizz™ Soda, Tea, Lemonade, Smoothies and Shakes, opening up thousands of ways to work a little extra protein into each day.

“Our guests told us they wanted protein, so we found a way to make it work the 7 Brew way with more choices, more flavors and no limits to what kind of drink it can go in,” said Nick Chavez, Chief Marketing Officer, 7 Brew. “Coffee in the morning? Add protein. Energy in the afternoon? Add protein. Smoothie after a workout? Go for it. Whatever the 7 Brew order is, our guests can add protein.”

The nationwide launch marks the final phase of the 7 Brew Protein Boost rollout following initial introduction in select Dallas-Fort Worth stands in August. It also kicks off the brand’s October “Booost Your Brew” campaign, featuring a lineup of limited-time Halloween-inspired beverages and even surprise product drops.

The new lineup of Booost Your Brew drinks includes:

• Pumpkin Blondie®: A cozy blend of the signature Blondie with warm pumpkin pie flavors, serving a sweet taste of fall in every cup.
• Drizzled Apple 7 Fizz™ Soda: Crisp green apple topped with a rich caramel drizzle for a bubbly twist on a classic caramel apple.
• Rocky Road Mocha: Rich mocha layered with toasted marshmallow, hazelnut and caramel, then finished with whipped cream for a decadent fall-inspired treat.
• Nightshade 7 Brew Energy™: An electrifying blend of blue raspberry, pomegranate and lavender that delivers a bold burst of flavor with an energizing kick.
• Boo Raspberry Smoothie: A refreshing Blue Pom smoothie blended with blue raspberry, pomegranate and strawberry for a frightfully fruity sip.

Along with the new Protein Boost and seasonal drink lineup, guests can look forward to several fun surprises throughout October, including:

• Jackpot Day | October 7: Guests who purchase any two medium or large drinks will receive a free limited-edition, Halloween-themed sticker sheet, while supplies last, the perfect keepsake during spooky season and beyond.
• Surprise Drink Drop | Date To Be Announced: A surprise drink drop, featuring seasonal flavors, arrives for a limited time that’s sure to make Frankenstein rise from his slumber.
• Fill-A-Tray | October 31: Celebrate Halloween with four medium drinks for just $17, making it easy to treat the whole boo crew before heading out for trick-or-treating, parties or a spooky movie night.

To learn more about 7 Brew, its Protein Boost, Booost Your Brew, or find a 7 Brew stand near you, please visit www.7Brew.com.

About 7 Brew
7 Brew® is a rapidly growing drive-thru beverage brand offering an unmatched experience focused on speed, handcrafted drinks, and connection. Powered by its high-energy Brew Crew and a mission to Cultivate Kindness, 7 Brew offers 20,000+ flavorful drink combinations across espresso-based coffee, 7 Energy drinks, 7 Fizz Sodas, teas, lemonades, smoothies, and shakes.

Founded in 2017 in Rogers, Ark. with its 7 Original coffees, 7 Brew has grown to more than 900 stands across 38 states through its franchise model. The brand continues to expand worldwide, creating smiles everywhere serving over 1 million drinks per day.

For more information, visit www.7Brew.com and follow 7 Brew on social media (@7brewcoffee).