Anderson Family Care Launches, Addresses Systemic Gaps in End-of-Life Care

Executives with a combined 60+ years of industry experience introduce dual platform care model revolutionizing end-of-life care through technology, care management and hands on hospice patient care

NASHVILLE, Tenn.--(BUSINESS WIRE)--Anderson Family Care, a mission-driven end-of-life care organization founded by healthcare industry veterans, today announced its official launch to bridge the gap in how patients, caregivers and healthcare providers experience the final chapter.

Founded to address the persistent industry challenge of late hospice referrals and fragmented provider communication, Anderson Family Care serves as the parent company of an integrated, dual-brand model offering advanced technology navigation, earlier goals-of-care conversations as well as high-touch, bedside care delivery. This innovative, market-disrupting strategy includes:

• Counsel Care: A value-based identification and navigation platform designed for risk-bearing entities and primary care providers. Utilizing its proprietary algorithm, HospiceIQ, Counsel Care identifies appropriate patients earlier. The data insights are paired with trained “Benefits Counselors” who have the capacity to conduct unhurried, at-length family goals-of-care discussions at zero cost to the patient, while relieving clinical and administrative burdens from primary care providers.
• Anderson: A hospice care operating model built on community-rooted leadership. Anderson partners with local operators, granting local leaders bedside and operational decision-making authority rather than mandating from the corporate office. The brand’s flagship operating provider, Willowbrook, serves patients across Atlanta and North Ga. and the newest west coast anchor, Copper State, services patients in Tucson, Ariz., and the surrounding areas.

“100% of people will die, yet far too few receive the care they deserve simply because the system isn’t built to start the conversation early enough,” said Drake Jarman, co-founder and CEO of Anderson Family Care. “For too long, the primary care system has been built around preventative and curative care, leaving a gap when it comes to the complex, time-intensive conversations required for timely end-of-life planning. That gap can lead to reactive emergency care and missed opportunities for informed support. After a personal experience, we founded Anderson Family Care to bridge this pathway gap.”

The company’s leadership team brings more than six decades of combined executive experience in hospice, home-based and value-based care, with previous executive roles at national healthcare providers including Amedisys, Contessa Health and WellBe Senior Medical.

“We are tackling a major challenge head-on, through our years of shared experience,” added Andrew Galbierz, co-founder and president of Anderson Family Care. “Too often, patients and their families can feel disconnected from their care team when they transition to hospice, leaving everyone with less visibility and support during an incredibly important time. We’re changing that by bringing the rigor of best practices to create a better experience for patients, families and the providers caring for them. By keeping primary care providers in the loop every step of the way, we can help ensure patients receive the informed, compassionate support they need to remain comfortably at home while supporting those who care for patients.”

For more information on Anderson Family Care, Anderson and Counsel Care, visit www.andersonfamily.care.

About Anderson Family Care:

Founded in 2024, Anderson Family Care is a mission-driven family of healthcare companies focused on improving how people in America experience end-of-life care. Built by a leadership team with more than 60 years of combined executive experience in hospice, home-based and value-based care, Anderson Family Care brings together two complementary platforms: Counsel Care, a value-based care platform that uses its proprietary HospiceIQ algorithm and dedicated benefit counselors to help healthcare organizations identify patients who may benefit from earlier end-of-life conversations and navigate goals-of-care planning; and Anderson, a compassionate hospice care platform that provides high-quality, dignified care when hospice is the right next step. Through its local hospice providers, including flagship provider Willowbrook, Anderson Family Care supports patients and families with individualized care centered on comfort, quality of life, informed choice and what matters most to them. Together, Anderson Family Care's platforms help enable earlier, more informed end-of-life planning, empower patient autonomy and reduce crisis-driven care transitions. For more information, visit www.andersonfamily.care.