Rancher's Premium Smokehouse Expands Into Over 100 Additional Piggly Wiggly Stores

Rancher’s is continuing rapid national growth as the fastest-growing national smoked sausage brand in the U.S.; Bringing its authentic Texas BBQ flavors to even more shoppers across the Southeast.

DALLAS--(BUSINESS WIRE)--Rancher’s Premium Smokehouse, the fastest-growing national smoked sausage brand in the United States, is continuing its rapid retail expansion with distribution into 98 Piggly Wiggly stores across Alabama. Following a successful launch in Piggly Wiggly locations throughout Georgia and the Carolinas earlier this year, the family-owned Texas brand is expanding its footprint once again, giving even more shoppers access to its bold, barbecue-inspired smoked sausages.

As demand for premium smoked sausage continues to rise, Rancher's has experienced exceptional momentum across retail, achieving 202% sales growth year over year while continuing to expand distribution with major grocery retailers nationwide.

Unlike traditional smoked sausage, Rancher’s combines premium protein with fresh and innovative ingredients inspired by classic barbecue favorites. Alabama shoppers will now find three signature varieties in the refrigerated meat case:

• Brisket Burnt Ends – Made with 14 hr. smoked chopped brisket for authentic BBQ flavor.
• Philly Cheesesteak – Crafted with fresh bell peppers and generous chunks of real cheese.
• Bacon Cheddar – Loaded with real bacon and cheddar cheese for a rich, savory bite.

Each 12-ounce package contains four 3oz smoked sausage links and is sealed fresh in the refrigerated meat department.

Rancher’s Premium Smokehouse products are now available in Piggly Wiggly locations throughout Alabama. For more information on where to find Rancher’s Premium Smokehouse products, visit your local grocer’s website.

About Rancher’s Premium

Launched in the spring of 2024, Rancher’s Premium Smokehouse Sausage has quickly established itself as a top choice for those seeking authentic, high-quality smoked meats. Crafted using traditional methods, our sausages offer a rich, smoky flavor that pays homage to the time-honored art of sausage making. Made from the finest cuts of meat and seasoned with a carefully curated blend of spices, Rancher’s Premium provides an unparalleled craft BBQ taste experience. However you serve them—grilled, pan-fried, or in your favorite recipes—our sausages deliver handcrafted flavor that turns any meal into comfort food.

About Piggly Wiggly

Building on its more than 100-year history in the grocery business, Piggly Wiggly® continues to grow its presence with stores throughout the Midwest, South and Northeast. C&S Wholesale Grocers, Inc. operates corporate stores and services independent franchisees under a chain-style model. This unique grocery store offers the selection and assortment of a national chain, with the service and local customization of a community-based retailer. Each store contains specialized local assortments to meet local shoppers’ needs.