Kraft Dinner Expands Beyond Mac n’ Cheese with All-New KD Ramen Lineup

KD enters the ramen aisle with three new varieties featuring the unmistakable cheesiness KD is known for

TORONTO--(BUSINESS WIRE)--Kraft Dinner (KD) is taking its iconic cheesy flavour beyond mac n’ cheese with the launch of KD Ramen. Available in three craveable varieties, Cheesy Ramen, Extra Cheesy and Extra Spicy, the new KD Ramen lineup brings the unmistakable taste of KD to the ramen aisle in an exciting new format.

KD Ramen represents the brand's own take on the cheesy ramen experience inspired by the fusion flavors and food culture beloved by consumers across the globe. The new ramen lineup comes as ramen continues to grow in popularity among Canadians, specifically cheesy ramen which is emerging as one of Canada’s fastest-growing food obsessions¹ and a flavor combination Canadians are increasingly embracing with open arms.² Made with the same real Canadian cheddar cheese as original KD, the new ramen lineup delivers the classic KD flavour that Canadians have loved for generations in an all-new format – because when it comes to craveable cheese, it’s Gotta be KD.

“For generations, Canadians have turned to KD for comfort, craveability, and unmistakable cheesy flavour,” said Kelly Fleming, Chief Marketing Officer for Kraft Heinz Canada. “With KD Ramen, we’re bringing that iconic KD cheesiness to an entirely new aisle and occasion. It's a bold new way for Canadians to experience the flavour they know and love.”

The KD Ramen lineup will be available to Canadians starting this July and includes three flavour-packed options inspired by the craveable comfort of KD’s cheesy taste, the growing appetite for bold and spicy flavours, and the many ways Canadians are enjoying ramen today:

• Cheesy Ramen: A perfect blend of the unmistakable cheesiness of KD and savory, bold ramen flavour, packed with umami and a subtle spice.
• Extra Cheesy: For those who love KD, but don’t like spice. The same familiar comforting flavours of mild ramen combined with even more of the KD cheese you know and love.
• Extra Spicy: For fans who want to dial up the heat. KD Ramen Extra Spicy features just enough spice for ramen lovers, then cools it down with the creaminess of KD, so you keep coming back for more.

To celebrate the launch, KD is teaming up with 7-Eleven® Canada, a destination for convenient snacks, indulgent eats and late-night cravings, to give Canadians an exclusive first taste of KD Ramen before it rolls out nationwide. Inspired by the rise of late-night convenience store snack runs, the limited-time offering will be available June 25-27 from 9 p.m. to 12 a.m. at select locations in Toronto, Vancouver, Calgary and Winnipeg. Superfans can try all three varieties for free while supplies last.

Launching exclusively in Canada, KD Ramen can be found in the ramen aisle of grocery, convenience and big-box retailers nationwide this July. For more information, including participating 7-Eleven Canada locations and availability, visit kraftdinner.ca or follow @KraftDinnerCA on social media.

ABOUT KRAFT HEINZ CANADA

Kraft Heinz Canada's heritage can be traced back over a century to when James Lewis Kraft of Stevensville, Ontario began selling cheese from a horse-drawn wagon in 1903. Heinz Canada was established in 1909 in Leamington, Ontario where its first products were pickles sourced from local growers. Following the 2015 merger between Kraft Foods Group and H.J. Heinz Company, Kraft Heinz Canada became a subsidiary of the newly formed Kraft Heinz Company (NASDAQ: KHC). Now the country's second largest food and beverage company, iconic Kraft Heinz Canada products like Kraft Peanut Butter, Heinz Ketchup, KD, Philadelphia Cream Cheese, Renées Dressing, Jell-O, Classico, Kool-Aid and Maxwell House are found in over 97 per cent of Canadian households.

Kraft Heinz Canada is driving transformation inspired by Kraft Heinz's global purpose, Let's Make Life Delicious, by creating memorable community moments through local initiatives such as Kraft Hockeyville, while also supporting food banks across Canada through Kraft Heinz Groceries for Good program. Learn more about our journey by visiting kraftheinz.com or following us on LinkedIn.

¹ Fortune Business Insights, 2026.

² World Instant Noodles Association, 2025.