BY THE POWER OF GRAYSKULL AND KRISPY KREME®: We’re Entering a New Era of Doughnut Deliciousness with the All-New Masters of the Universe Collection

Three Masters of the Universe-themed doughnuts available beginning May 26

CHARLOTTE, N.C.--(BUSINESS WIRE)--He-Man has faced countless villains, and now he’s teaming up with Krispy Kreme® to usher in a new era of doughnut deliciousness, defending flavor, fun and epic sweet cravings everywhere.

Beginning Tuesday, May 26, at participating shops across the U.S., Krispy Kreme® in collaboration with Mattel and Amazon MGM Studios is unleashing the Masters of the Universe® Collection – three all-new doughnuts available for a limited time and a custom dozen box inspired by Masters of the Universe heroes and villains of Eternia:

• He-Man Caramel Crunch Doughnut – a powerhouse of flavor featuring an Original Glazed® doughnut dipped in red caramel icing swirled with cheesecake-flavored buttercreme, topped with graham-flavored crumble and a He-Man piece.
• Skeletor Double Chocolate Doughnut – a wickedly delicious, unglazed shell doughnut filled with chocolate custard, dipped in chocolate icing and chocolate cookie crumble, topped with a Skeletor piece.
• Cringer Claw Cookie Dough Doughnut – a roaring Original Glazed® doughnut dipped and drizzled with cookie dough icing.

“Bringing together the power of the universe and the power of the dozen creates an experience worthy of Eternia,” said Alison Holder, Chief Brand and Product Officer at Krispy Kreme. “Inspired by He-Man’s legendary spirit, these doughnuts are here to defend doughnut deliciousness with bold flavors and heroic fun in every bite. We’re excited for fans and doughnut lovers to rise to the occasion. Heroes act fast, and so should you.”

Krispy Kreme’s Masters of the Universe Collection is available in-shop and for pickup or delivery via Krispy Kreme's app and website, individually and by the dozen. Visit https://www.krispykreme.com/locate/location-search to find a U.S. shop nearest you.

Share how you’re defending doughnut deliciousness with Krispy Kreme’s new Masters of the Universe Collection by using #KrispyKreme and tagging @krispykreme on social media. To learn more about this limited-time collection, visit www.krispykreme.com/promos/masters-of-the-universe

About Krispy Kreme

Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed® doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 40 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing digital business. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities, and the planet. Connect with Krispy Kreme Doughnuts at KrispyKreme.com and follow us on social: X, Instagram and Facebook.

Category: Brand News