Tsunami Express Completes Rebrand and Operational Overhaul of Acquired Take 5 Car Wash Sites
Tsunami Express Completes Rebrand and Operational Overhaul of Acquired Take 5 Car Wash Sites
MILWAUKEE--(BUSINESS WIRE)--Tsunami Express Car Wash today announced the completion of a full rebrand and operational overhaul of its acquired Take 5 Car Wash locations, marking one of the most extensive single-portfolio integrations in the express car wash industry to date.
The integration spans 53 sites across 7 states and goes well beyond signage and visual identity. The program rebuilt each site's wash systems, point-of-sale and membership technology, staffing model, and customer experience to a single Tsunami Express standard.
"This is not a cosmetic change — it's a platform play," said Chris Schuldt, Chief Executive Officer of Tsunami Express Car Wash. "Every acquisition is a chance to upgrade the wash, the technology, support for the team, and the customer experience at speed. That discipline is what allows us to grow without losing what makes Tsunami Express work."
The completed integration sets a new benchmark for the pace at which a multi-site portfolio can be brought to a single operating standard. With the Take 5 portfolio fully integrated, Tsunami Express turns its attention to the next phase of expansion — same playbook, same standard, same promise to every guest who pulls into a Tsunami Express tunnel: Wash. Chill. Repeat.
About Tsunami Express:
Tsunami Express Car Wash, relaunched in 2022, operates a growing network of 74 Midwest express locations. Tsunami is focused on long-term, disciplined growth across the region, bringing its signature “Wash. Chill. Repeat.” approach to more communities. Learn more at tsunamiexpress.com.
Contacts
Media Contact
Brandon Gill, Chief Growth Officer, Tsunami Express Car Wash
press@tsunamiexpress.com
