Atar Capital Completes Strategic Exit of Keypoint Intelligence, Capping Seven Years of Global Platform Transformation

Global private investment firm sells leading market intelligence and testing platform following significant expansion and value creation

LOS ANGELES--(BUSINESS WIRE)--Atar Capital, a Los Angeles-based global private investment firm, today announced the successful sale of its affiliate, Keypoint Intelligence (KPI) to Total Specific Solutions (TSS), an operating group of Constellation Software Inc. Financial terms of the transaction were not disclosed.

Under Atar Capital's ownership, Keypoint Intelligence was transformed into a robust market intelligence, testing, and advisory platform serving manufacturers, dealers, and enterprise customers across the imaging, technology, and AI-driven markets. Through geographic expansion, technology investment, and disciplined strategic acquisitions, Atar Capital and KPI’s management team significantly broadened the company’s capabilities and global footprint. Today, KPI’s proprietary bliQ platform, Buyers Lab testing and certification program, and growing suite of AI advisory, sales enablement, and workflow tools position the company as an indispensable partner to its customers as it enters its next phase of growth.

“When we acquired KPI seven years ago, we saw an opportunity to build something substantially larger and more global,” said Cyrus Nikou, Founder and Managing Partner of Atar Capital. “We successfully expanded Keypoint’s geographic reach, strengthened its technology foundation, and scaled its offerings into a comprehensive intelligence platform. This exit reflects the power of long-term partnership and disciplined value creation, and we are proud of what the team has accomplished.”

Atar Capital acquired Keypoint Intelligence in October 2019, and since then helped expand the organization globally and through SaaS-based solutions including AI Advisory, robotics testing, and Quote iQ. Atar and Keypoint's partnership has been defined by involved leadership teams on both sides, as well as an overall disciplined growth strategy centered on operational excellence. Keypoint also completed three strategic acquisitions, including ProPrintPerformance in Stockholm, Sweden; Karstedt Partners; and most recently, DataMaster Online (DMO) in France, supporting KPI’s already global impact across the US, UK, and Japan.

"Atar Capital has been an exceptional partner throughout our journey,” said Anthony Sci, CEO of Keypoint Intelligence. “Their strategic guidance, operational support, and long-term commitment enabled us to accelerate growth, expand globally, and invest meaningfully in our products and people. As we enter this next chapter, Keypoint Intelligence is operating from a position of strength, and we are excited to continue building on the foundations we’ve created together.”

Headquartered in Utrecht, the Netherlands, TSS serves customers across healthcare, financial services, government, education, and technology. The acquisition marks a natural next chapter for both KPI and Atar Capital, which from day one has been focused on ensuring long-term sustainable growth for its affiliate companies at all stages.

About Atar Capital

Atar Capital is a global private investment firm that partners with a wide range of lower middle market businesses exhibiting opportunities for growth, revitalization and significant value creation. Atar Capital’s principals have collectively completed 90 private equity transactions across 18 countries worldwide.

Atar Capital’s combination of operational expertise, industry knowledge, and investment experience provides a unique edge in creating value and working as a true partner with its affiliate companies. The firm assists in activities ranging from growing the business to improving operations and financial performance, leveraging all available resources and talent within Atar’s leadership team, as well as its bench of seasoned senior advisors with deep sector and functional expertise. For more information, please visit www.atarcapital.com.

About Keypoint Intelligence

Keypoint Intelligence is the world's leading independent provider of data analytics, laboratory testing, and advisory services for the global digital imaging and technology industry. With a legacy spanning more than 60 years — rooted in the iconic Buyers Lab brand — Keypoint Intelligence serves manufacturers, resellers, and enterprise customers with unbiased product research, competitive intelligence, AI advisory services, and sales enablement platforms. The company operates globally with offices across North America and Europe. For more information, visit keypointintelligence.com.