MOTHER.tech Launches Degen: a One-Tap AI Creative Engine That Turns Your Taste Into Publish-Ready Content in Seconds

Recently backed by Google Ventures, the new app replaces prompt engineering with “gens”: modular creative tools built from subcultures, aesthetics, and formats, opening up access to the same AI pipeline tools used by top agencies and big brands.

NEW YORK--(BUSINESS WIRE)--MOTHER.tech, an AI-native creative studio, today launches Degen, a new AI-powered app that lets anyone generate images, videos, memes, carousels, and text content in a single tap. No prompt engineering, no model-hopping, no editing skills required. Available now on iOS and Android via invite code.

At the center of Degen is a new creative format called a “gen” – a modular creative system built from specific aesthetics, subcultures, and content formats. Each generator is designed by a creator – an artist, photographer, or designer translating their own style into a tool others can use – and powered by a multi-model AI render pipeline behind the scenes. Users pick a generator, customize it with their own photos, references, or text, and get professional-grade output gen in seconds. The result is a gen that feels culturally fluent rather than AI-generic.

New generators drop daily, tracking what’s emerging, niche, or culturally live across the internet. From meme formats and text summary carousels to ready-to-use aesthetic packs, Degen’s library is designed to inspire creation through participation inside the cultural moment rather than chasing it. For years, users have spent countless hours doing free labor for platforms, using editing tools to try for perfection and virality. Degen rejects that model, encouraging users to create for themselves, explore weird sub-hobbies, and embrace the degenerate nature of internet culture without curating their lives for likes and views. Choice generators that get at the heart of the Degen community include: “Portraits of Destruction”, a tongue-in-cheek live portrait sesh while the world goes up in flames; “Bratty Duckwalk,” a brattified version of yourself duck walking; “Not a Hallmark Card,” a 90s style chaos greeting card with stickers, glitter and more. The full drop schedule is available at degen.online/drops.

Degen also introduces a new kind of creator economy. Degen also introduces a new kind of creator economy, where artists, photographers, and designers act as creative directors – building generators from their own signature styles that anyone on Degen can then use to create in that aesthetic. For example, street photographer Brian Alcazar (@1st), known for his iconic work documenting car culture, has built a series of generators (like Gassed Up) that translate his distinct visual point of view into one-tap tools, letting any user channel his photographic eye into their own images. Every time one of his generators – or any creator's – is used, the creator earns a share, creating an ongoing, usage-based revenue stream that rewards creative quality over follower count or algorithmic reach. Each gen uses a token that users can either purchase or earn through referrals. The creator program is in active pilot and will open to the public after launch. The top generators made by creators are available at: degen.online/charts.

Keep it private, download, or publish: Content on Degen is private by default and lives in channels, not an algorithmic feed. Organize around taste, aesthetics, and friend groups in private and public channels. Channels are small clusters where the point is sharing with people who get it, not performing for strangers. A personalized “Today” tab showcases featured drops, trending gens, and creations from friends you follow. The structure is closer to the early internet’s forums and message boards than to any modern social feed. People connect through what they make, what they see, and what they bring into existence. Or you can simply download your creation and use it how you like.

Everything is designed around play and iteration. Users can remix and stack gens from other creators, layering edits on top of each other. Every gen is saved in a personal and private library where users can revisit favorites and track edited versions. The experience is built to feel like creative experimentation, not content production.

The company’s position is straightforward: if you don’t trust it, try it and see.

“We spent years inside the biggest platforms and saw how the systems actually work — quietly taking more from users than they give back,” said Raissa Chagas (@raissaleme_), co-founder of MOTHER.tech and social media native creator. “Degen is the app we wanted to exist. Growing up, the internet felt like a creative playground with less pressure. This app opens that experience again. I’m having fun regenerating myself by degenerating. Less production, more play. Not everyone wants to perform anymore; it's okay to be unhinged. It feels new and relaxed for the first time in a while.”

MOTHER.tech is backed by Google Ventures (GV), Lerer Hippeau Ventures, Box Group, and Shine Capital and has raised a total of $15MM. The recent 2026 seed investment reflects growing institutional interest in internet-native consumer products that rethink how people create and share online.

MOTHER.tech is a vertically-integrated creative studio based in Brooklyn, building apps, games, and utilities that the team believes should exist but don't. The company was founded in 2023 by Kelsey Falter, Raissa Chagas, and Miles Seiver, who spent years working inside the internet's biggest platforms and left with a shared conviction: the next generation of consumer technology won't come from outsiders guessing at what's broken or incumbents optimizing against their own users; it'll come from people who've seen the machinery from the inside and want to build an open internet where no single entity owns the environment.

MOTHER.tech is built on the belief that humans belong in the creation loop… not as users to be optimized, but as active participants shaping their own experience. AI changes the equation: people no longer need to rely on large companies to define what's possible. With the right tools and your own context, you can generate, direct, and own the digital environments you participate in. That's what MOTHER.tech is building toward.

The team spans the U.S., Brazil, and Europe, with backgrounds across art, performance, data, design, culture, and product engineering.

Degen will launch via invite on the App Store, with broader access opening in the coming weeks.

Media kit: [Degen]
Download Degen: App Store [https://apps.apple.com/us/app/degen-online/id6756075400]
Google store [ https://play.google.com/store/apps/details?id=com.maatru.degen]
Daily drops: degen.online/drops
Learn more: MOTHER.tech

About MOTHER
MOTHER is a Brooklyn-based studio building apps, games, and tools for the internet-native generation. Founders Kelsey Falter, Raissa Chagas, and Miles Seiver combine over a decade of experience inside major technology platforms with a global team spanning the U.S., Brazil, and Europe. Their games division has already announced its first title Le Zoo, and now with Degen launching, Mother debuts its first app.