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Hertz and The Home Depot Partner to Honor Military Heroes

The two brands unite to support the military community with reliable transportation, special travel benefits and home upgrades

ESTERO, Fla.--(BUSINESS WIRE)--As the nation looks ahead to its 250th anniversary and observes Military Appreciation Month, Hertz and The Home Depot are coming together to honor military heroes with a nationwide initiative designed to support their everyday needs with reliable transportation, special travel benefits and meaningful upgrades at home.

Now throughout May, Hertz and The Home Depot are hosting a nationwide contest to shine a spotlight on deserving active-duty service members, veterans, and their spouses who have gone above and beyond for their country and community. Three winners will receive a powerful prize package that includes:

  • A car of their choice from Hertz Car Sales
  • A limited-edition Husky® workbench and Husky rolling jobsite box
  • A $1,000 The Home Depot gift card (plus a $1,000 gift card for the nominator)

One contest winner will also receive a garage storage upgrade from The Home Depot in addition to the other prizes to help tackle projects at home or on the job.

“Hertz has a long history of supporting the transportation needs of military members and their families, and this partnership with The Home Depot builds on that commitment in a meaningful way,” said Jeff Adams, Executive Vice President, Hertz Car Sales. “By combining reliable transportation with practical support at home, we’re focused on honoring service members with solutions that make a real difference in everyday life.”

Hertz brand ambassador and seven‑time Super Bowl champion Tom Brady is helping amplify the initiative by highlighting incredible stories of service and sacrifice, encouraging the public to nominate deserving heroes who go above and beyond in service to their country and communities.

“There are so many people who serve their country and then come home and keep showing up for their families and communities,” said Brady. “And behind every one of them are families making sacrifices as well. Their stories of service don’t always get told, but they’re the ones that matter – and being part of this effort is simply a way to say thank you.”

From May 1 through July 4, eligible military members can receive up to $1,000 off a vehicle purchase at Hertz Car Sales – including access to the largest selection of ‘near new’ model year 2025 vehicles in the used retail market** – helping make dependable transportation more attainable. In addition, Home Depot Verified Military Discount members will be upgraded to Hertz Five Star® status during the same period, allowing them to skip the counter and unlock enhanced rewards and benefits throughout the busy summer travel season and beyond.

“At The Home Depot, taking care of the military community is core to our values, and we’re always looking for meaningful ways to recognize service members,” said Erin Izen, Senior Director, Community Investments at The Home Depot. “By teaming up with Hertz, we’re proud to give members of our Home Depot Military Discount program access to Hertz Five Star status and the chance to be celebrated in a special way. It’s one more way we’re saying thank you - by delivering exclusive benefits that reflect the respect and appreciation they deserve.”

To enter or nominate a military hero during the month of May, visit Hertz.com/military. Hertz’s judges will review contest submissions and notify winners ahead of Fourth of July.

*NO PURCHASE NECESSARY. Nominations open through 5/31/26. Proof of military status required. Contiguous US only. Please read contest rules here.

**Largest selection of 2025 models claim is based on the number of vehicles listed for sale on competitor dealer websites as of the date of release.

About Hertz

Hertz Global Holdings, Inc. is one of the world’s leading car rental and mobility solutions providers. Its subsidiaries, including The Hertz Corporation, and licensees operate the Hertz, Dollar, Thrifty, and Firefly vehicle rental brands, with more than 11,000 rental locations in 160 countries around the globe. The Company also operates the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the United States, and the Hertz 24/7 car-sharing business in Europe. For more information about Hertz, visit www.hertz.com.

About Home Depot

The Home Depot is the world's largest home improvement specialty retailer. At the end of fiscal 2025, the company operated a total of 2,359 retail stores and over 1,250 SRS locations across all 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. The company employs over 470,000 associates. The Home Depot's stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor's 500 index.

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