AXS Appoints Adam Budelli as Vice President of Business Development for Sports

Industry veteran to help lead sports business development efforts across leagues, teams, and venues

LOS ANGELES--(BUSINESS WIRE)--AXS, a trusted leader in advanced ticketing and live event technology, today announced the appointment of Adam Budelli as Vice President, Business Development, Sports, reinforcing the company’s continued investment and expansion across the sports landscape. Based in the Bay Area, Budelli will help lead strategic partnerships with both professional and collegiate sports.

Budelli brings deep industry expertise to AXS, having most recently held similar leadership roles at StubHub, where he led partnerships across all professional sports leagues. Over the course of his career, he has helped scale high-growth ticketing businesses and built strong partnerships across leading leagues, teams, and sports properties.

“Adam brings deep relationships throughout the sports industry and an impeccable track record of driving growth,” said Vito Iaia, Chief Revenue Officer at AXS. “His leadership will help catapult AXS’s acceleration, hasten our expansion, and strengthen our partnerships with the biggest and best leagues, teams and venues in the world.”

“It’s an incredibly exciting time to join AXS,” said Budelli. “I’m looking forward to working with the team to build on that existing momentum, and strengthening our partnerships across sports by meeting and exceeding the needs of rights holders as the landscape continues to evolve at record pace.”

Budelli’s expertise will complement AXS’s established music leadership while expanding its capabilities in sports. His appointment further deepens AXS’s leadership bench and reinforces the company’s commitment to delivering innovative, partner-first solutions across the live entertainment ecosystem.

About AXS
AXS is a trusted leader in advanced ticketing and live event technology, operating across North America, the United Kingdom, Europe, Australia, and Asia-Pacific, providing access to some of the world’s most iconic venues, sports teams, festivals, and global tours. With customized ticketing solutions, innovative technology, and dedicated customer service, AXS partners with over 1,600 of the most recognized brands in sports and entertainment — including the LA28 Olympic & Paralympic Games, Coachella Valley Music and Arts Festival, Red Rocks Amphitheatre, The O2 Arena, BNP Paribas Open, WM Phoenix Open, and Stagecoach Country Music Festival. AXS’s primary and secondary marketplaces, along with its proprietary AXS Mobile ID technology, deliver one of the easiest and most secure ways for fans to buy, sell, and manage tickets.