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Vagaro Launches New Yelp Integration to Drive Seamless Booking from Discovery to Appointment

SAN FRANCISCO--(BUSINESS WIRE)--Vagaro, a leading software platform for beauty, wellness, and fitness businesses, today announced a new integration with Yelp, the company that connects people with great local businesses, that enables consumers to book services directly from Yelp business pages and Yelp Assistant, creating a more seamless path from discovery to appointment.

“By integrating with Yelp, we’re removing friction in the customer journey and helping businesses capture demand the moment a customer is ready to book.” — Fred Helou, Founder & CEO, Vagaro

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With this integration, iOS users can book appointments through Vagaro directly from Yelp Assistant, the platform’s AI-powered conversational assistant, or from participating Yelp business pages by tapping “Book now on Vagaro.” They are then directed to the business’s Vagaro scheduling page, where they can select services, providers, dates, and times. Android and desktop functionality are expected to roll out later in 2026.

The integration comes as consumer expectations continue to shift toward convenience and immediacy, particularly in industries where online reviews play a critical role in decision-making. By enabling booking at the moment of highest intent, Vagaro helps businesses convert Yelp traffic into confirmed appointments more efficiently.

“Consumers expect a seamless experience from discovery to booking,” said Fred Helou, founder and CEO of Vagaro. “By integrating with Yelp, we’re removing friction in the customer journey and helping businesses capture demand the moment a customer is ready to book.”

The integration also enhances the client experience by guiding users from Yelp reviews to a branded Vagaro booking page, reinforcing trust while allowing businesses to showcase their services, availability, and expertise.

With millions of users turning to Yelp each day to evaluate local businesses, the new integration provides Vagaro businesses with access to a highly engaged, high-intent audience actively searching for services.

“We’re excited to integrate Vagaro into Yelp to help businesses convert high-intent customers at the moment they’re ready to book,” said Craig Saldanha, chief product officer at Yelp. “This partnership makes it easy to book appointments and classes directly from Yelp—including through the new Yelp Assistant—enabling business owners to attract more clients and keep their calendars full, all from the scheduling platform they already know and trust.”

The Yelp integration is now available for Vagaro businesses on iOS, with expanded platform support expected later this year.

About Vagaro

Vagaro is the leading salon, spa, and fitness software, serving hundreds of thousands of professionals worldwide. Vagaro simplifies business management, credit card and payment processing, and makes it easy for businesses to grow their clientele on a modern consumer marketplace. Vagaro's a-la-carte options and affordable pricing provide a unique level of scalability, making it suitable for businesses of all sizes, from the solopreneur to enterprise franchises. Simple, innovative, and reliable, Vagaro empowers beauty and wellness professionals to excel in a digital age. Visit Vagaro to learn more.

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