Pure Barre Kicks Off 2026 Barre Stronger Challenge

Pure Barre Members are Invited to Complete 20 Classes in 31 Days Throughout March Across North America

IRVINE, Calif.--(BUSINESS WIRE)--Pure Barre®, an Xponential Fitness brand and the largest barre brand in the United States, announced the return of its highly anticipated Barre Stronger Challenge, kicking off March 1 and running through March 31 at participating studios across North America.

After another standout year in 2025, which saw 28,615 participants take on the challenge and 15,059 successfully complete 20 classes in 31 days, Pure Barre is inviting members and new clients alike to recommit to their wellness goals through one of its most motivating and community-driven challenges.

A National Movement Toward Consistent Fitness

Now in its seventh year, the Barre Stronger Challenge is designed to promote consistency to drive long-term results by encouraging participants to complete 20 classes in 31 days. Participants are encouraged to take each of Pure Barre’s signature class formats throughout the challenge, including Classic, Define, Align, and Empower, to experience the full benefits of Pure Barre’s low-impact, high-intensity approach to fitness.

“The Barre Stronger Challenge is one of the most powerful expressions of our community and what Pure Barre stands for,” said Katelyn DiGiorgio, President of Pure Barre. “Each March, we see tens of thousands of challengers push themselves beyond perceived limits while supporting one another along the way. The participation we saw in 2025 is inspiring, and as we head into spring 2026, we’re excited to continue inspiring members to work toward their strongest selves.”

How to Become a Barre Stronger Challenger

Members can enroll in the Barre Stronger Challenge beginning March 1 through the Pure Barre app and by signing up at their nearest participating studio. New clients are encouraged to start with a free introductory class before taking on the challenge.

Real-Time Progress Tracking in the Pure Barre App

Beginning March 1, Barre Stronger challengers can opt into a dedicated in-app challenge tracker to monitor their progress in real time. The tracker automatically reflects completed classes and provides an engaging progress experience. Official class completion is verified through studio systems to ensure accurate tracking across all locations.

For more information about Pure Barre and the 2026 Barre Stronger Challenge, visit https://www.purebarre.com/.

ABOUT PURE BARRE

Founded in 2001, Pure Barre is a leading barre brand, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Pure Barre has five signature class formats, including introductory, classic barre, interval training, weight training, and restorative stretching. Its high-quality teachers receive specialized multi-tiered training, allowing for class format and choreography to be refreshed on a quarterly basis. Ranked on Entrepreneur Magazine’s Franchise 500 12 years running and the Fastest-Growing Franchises in three years running as well as Inc. Magazine’s Inc. 5000. Pure Barre is headquartered in Irvine, CA and part of the Xponential Fitness family of brands, a leading global franchisor of health and wellness brands. To learn more about Pure Barre, visit https://www.purebarre.com/.