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Westlake Royal Building Products™ Expands Celect® Cellular Composite Siding Line With New V-Groove Profile and Coastal Colors

Westlake Royal expands design possibilities with new siding profile and five new colors

HOUSTON--(BUSINESS WIRE)--Westlake Royal Building Products (“Westlake Royal”), a Westlake company (NYSE: WLK), has added a new V-Groove profile and coastal-inspired color options to the Celect® Cellular Composite Siding line.

Meeting the growing demand for clean, modern aesthetics, the new V-Groove profile for the Celect Cellular Composite Siding line adds effortless elegance to virtually any home style with its wide, flat profile, distinctive V-groove shape and striking shadow lines. Engineered to be installed both vertically and horizontally, its 12-foot length makes it perfect for vertical installations in homes with high ceilings and contemporary designs. In addition to the new profile available in the U.S. and Canada, Celect now features five new coastal-inspired colors: Coral Reef, Cottage Green, Peachy Keen, Sea Blue, and Sunkissed Yellow. These additions broaden the palette available to architects, builders and homeowners seeking bold, expressive exteriors without sacrificing performance.

“Westlake Royal Building Products continues to redefine exterior home design by delivering a broad portfolio of products in today’s most sought-after profiles and colors, without compromising on performance,” said Steve Booz, vice president of marketing at Westlake Royal Building Products. “With the introduction of a new V-Groove profile and five new colors to our Celect siding line, we’re excited to expand design possibilities for architects, builders and homeowners.”

Engineered from cellular PVC, Celect Cellular Composite Siding offers the timeless beauty of natural wood in a durable, low-maintenance format. Its patented interlocking system is easy to install and ensures a seamless, authentic look that keeps moisture out. Its unique gravity-lock design maintains structural integrity by keeping courses locked tight, resisting up to 210 mph winds and eliminating warping, buckling and shifting.

Celect resists dirt, seasonal staining and insects, and does not require caulking or repainting. Its fade-resistant Kynar Aquatec® coating offers superior UV protection and helps reduce energy demands, ensuring long-term color and performance even in the harshest climates. Backed by a 25-year color protection limited warranty1, Celect delivers enduring beauty and peace of mind.

To learn more about Celect Siding and Trim products, please visit the Westlake Royal Building Products website.

About Westlake Royal Building Products

Westlake Royal Building Products USA Inc., a Westlake company (NYSE: WLK), is a leader throughout North America in the innovation, design, and production of a broad and diverse range of exterior and interior building products, including Siding and Accessories, Trim and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake Royal Building Products manufactures high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers and distributors, while providing stunning curb appeal with an unmatched array of colors, styles, and accessories.

For more information, please visit WestlakeRoyalBuildingProducts.com. Follow us on LinkedIn and Instagram and “Like” us on Facebook.

 
1 For full product warranty details, please visit our website. The warranties found there are the sole warranties applicable to Westlake’s products.

 

Contacts

Media Contact:

Kriss Swint
Westlake Royal Building Products
Kswint@Westlake.com

Westlake Royal Building Products


Release Versions

Contacts

Media Contact:

Kriss Swint
Westlake Royal Building Products
Kswint@Westlake.com

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