Merchant Focus Unveils MF linq, Empowering Software Platforms to Own and Monetize Payments

PORTLAND, Maine--(BUSINESS WIRE)--Merchant Focus today announced MF linq, a developer-first embedded payments platform designed to give software companies, SaaS providers, and marketplaces full control of their payment experience.

Built to replace legacy limitations, MF linq enables platforms to seamlessly onboard merchants, manage payouts, and generate recurring revenue—all under their own brand.

“Payments should fuel growth, not slow it down,” said Travis Jordan, President of Merchant Focus. “MF linq gives software platforms the same infrastructure used by top fintechs, but without the complexity of becoming a payment facilitator.”

Key Features of MF linq

• Modern APIs for seamless integration
• Flexible payouts and routing for SaaS and marketplaces
• Real-time reporting and analytics
• Built-in revenue monetization
• Fully white-labeled merchant experience

Founded in 2003, Merchant Focus processes billions annually and supports thousands of businesses nationwide. With MF linq, the company is ushering in a new era of embedded payments, giving platforms the tools to scale faster and own their financial future.

Availability

MF linq is now available to qualified software platforms. Visit https://merchantfocus.docs.paymentsonline.io/ to access the Developer Portal and learn more.