FreeCast Unveils Caribbean Free TV Platform Enabling Island Broadcasters to Reach Over 10 Million Regional Viewers

Caribbean TV channels can also be made available to the entire US market, reaching expats and large ethnic audiences.

ORLANDO, Fla.--(BUSINESS WIRE)--FreeCast is announcing its expansion into the Caribbean market, with the service anticipated to become available throughout the region on May 19th. Consumers in the US Virgin Islands, British West Indies, Dutch Antilles, The Bahamas, The Dominican Republic, Puerto Rico, and more will have access to FreeCast and hundreds of free FAST channels for which the company has world-wide streaming rights, including newly added channels from the Caribbean islands and the Miami media market.

With its NextGen TV app bringing together both streaming media and local broadcasters, FreeCast aims to revolutionize television throughout the Caribbean. FreeCast has a history of partnering with multi-family housing providers, ISPs, broadcasters, and the hospitality industry, and is now expanding on that by partnering with governments and both public and private TV stations from various island nations. FreeCast’s app is much more accessible than traditional TV options, as it’s available on both mobile devices and smart TV hardware. This is especially important during severe weather, allowing the public to access critical information if TV or electric infrastructure is damaged. Caribbean customers will also be able to pay for and manage their paid streaming subscriptions via the app.

Caribbean TV stations are currently dependent on OTA broadcasts, which is less reliable and has less reach than mobile phones and wireless internet services utilized by over 98% of the population. FreeCast's service can make these channels available throughout the region, and broadcasters will have the option to make their channels available to US viewers and beyond, either free with ads or for a subscription fee. Broadcasters will keep 100% of the revenue from local ads, and 25% of the revenue from streaming ads filled by FreeCast.

FreeCast CEO William Mobley discussed the company’s strategy for this new market: “This is so much bigger than just a launch in a new region. Equally important or more so than the new potential customer base are the relationships we’re building in the region, with broadcasters and distribution partners. The island nations that make up the Caribbean market have unique characteristics and challenges for media. We believe FreeCast can be a great direct-to-mobile tool in that context, because our service is reliable even on inexpensive phones and hardware. If we can demonstrate success, that opens up world-wide possibilities that are very exciting.”