Humach Acquires Markets EQ Adding AI-Powered Emotional Intelligence to The Digital Workforce of Tomorrow

Combination to lead $250 Billion CX market¹ being transformed by AI

Markets EQ to Continue Serving Capital Markets, Academia, and Other Customers as Standalone Company

Humach to Add Voice EQ and Analytics to Its mAI Pilot Customer Experience Platform

FRISCO, Texas--(BUSINESS WIRE)--AI Customer Experience leader Humach (Humans + Machines) today announced the acquisition of Albany, N.Y.-based Markets EQ, the company known for bringing AI-powered voice analytics to Wall Street. Markets EQ transforms high impact financial communications and provides unique data access across earnings calls and more. Innovative investor relations teams like Ciena Corporation leverage Markets EQ in their workflows.

The combination ideally positions Humach to address the $250 Billion Market for Agentic AI as it continues to build the AI workforce of tomorrow. By fusing cutting-edge natural language processing with intricate voice analysis, Markets EQ extracts insights that were previously unattainable at scale. Its platform analyzes not just words but also pitch, tempo, emotional resonance, and subtle vocal cues to provide a complete picture of the speaker's emotional state. EQ-enabled AI transforms communications with better preparation, deeper perception and the most complete competitive intelligence. Markets EQ serves Fortune 1000 customers principally in financial services and academia and is a source of alternative data for hedge funds.

Markets EQ will operate as an independent, wholly owned subsidiary of Humach, while Humach adds Markets EQ voice analytics to its award-winning AI Customer Experience Platform. Co-founder & CEO Sean Austin will serve as Chief AI Officer, Co-founder & CFO Daniel Shields will serve as CFO, and CTO Sam Debnath will serve as VP of Engineering for Humach. Other team members of Markets EQ will become part of the Product, Engineering and Design organization led by Sean.

“The Markets EQ integration will empower our mAI Pilot platform to deliver even more personalized and insightful customer experiences, ultimately increasing client satisfaction and creating new opportunities for Humach in the market,” said Tim Houlne, CEO of Humach. “Sean and Markets EQ literally pioneered this technology, and adding their voice analytics AI to Humach allows us to leap-frog existing market capabilities, and provide enterprises unparalleled experiences for their customers.”

“Markets EQ was founded in 2023 with a bold vision to reveal the hidden layers of meaning in financial communications through AI and voice analysis,” said Sean Austin, Co-founder & CEO of Markets EQ. “Fortune 1000 customers have already experienced the value of EQ infused into their investor relations workflows, and now we will infuse that same superpower into our enterprise AI / CX solutions and agentic workflows.”

Humach’s mAI Pilot is an award-winning, AI in a box solution that uses a combination of AI Agents and Digital Assistants to help enterprises in healthcare, utilities, financial services and retail improve top and bottom-line results through enhanced customer service experiences.

About Humach

Humach (humans + machines) is redefining customer engagement, sales, and support. By blending the expertise of human contact center agents with machine learning and digital agents, Humach provides businesses with unparalleled customer experiences and streamlined transactions. With more than 30 years of experience helping Fortune-sized and emerging growth businesses alike, Humach aims to transform the way businesses of all sizes engage, acquire, and support their customers. For more information, visit www.humach.com.

¹ Polaris Research: CX BPO market to hit $250.65Bn by 2032, https://news.outsourceaccelerator.com/cx-bpo-market-2032