Flashfood Unveils a New, Redesigned App: Flashfood 3.0

TORONTO--(BUSINESS WIRE)--Flashfood, the marketplace for affordable groceries, today released Flashfood 3.0: a redesigned app featuring a beautiful, fresh interface with shopping features built to make it faster to find, shop and compare great Flashfood deals. The new app offers a smoother and more joyful experience every step of the way: from creating an account to browsing specific items at local stores —making it easier than ever to save money on fresh groceries.

This is the company’s largest app release to-date and drastically transforms the usability and visuals of the marketplace. New features include:

• A Refreshed Onboarding Process: Delivers a more user-friendly and brand-aligned experience, especially for new shoppers. From the moment users download the app, the improved onboarding process helps them get started quickly and easily.
• Explore Multiple Stores at Once: The new map screen lets users browse multiple stores in one view, with vertical and horizontal scrolling, making it simple to see what's on sale nearby. A new card-style display makes it easy to compare deals at different stores at a glance.
• Simplified SNAP EBT Shopping: For shoppers using SNAP EBT as a payment method, Flashfood has simplified the check-out process. The app now delivers a clear SNAP EBT subtotal on the checkout screen, making it easier for families to keep track of their budget before paying.
• Built for the Future: Previous versions of the Flashfood app used separate codebases for iOS and Android, and the app now operates on a single React Native codebase. This enables Flashfood to develop and update both iOS and Android apps in a more efficient fashion, while providing a consistent experience across platforms. This will allow Flashfood to deliver new app features faster in the future.

"Our customers have been asking for a new Flashfood app for a long time and we could not be more excited to deliver it," said Jordan Schenck, President and Chief Operating Officer at Flashfood. "Our growth and success to-date have not been because our app was the best in the business, but because we deliver real value for our shoppers. Moving forward, Flashfood will offer both: affordable, fresh groceries through an excellent app experience. On top of that, by investing in a new, single codebase platform we’re going to be able to bring new app features to our shoppers much, much faster.”

The new Flashfood app is now available on the Apple Store and Google Play. To download, visit flashfood.com.

About Flashfood

Flashfood is on a mission to feed families, not landfills. The app marketplace connects shoppers with fresh produce, meat and other groceries at up to 50% off. By partnering with retailers across North America, Flashfood offers shoppers nutritious staples at affordable prices, and reduces the amount of food going to landfills. Flashfood is a remote-first B Corp Certified company currently partnered with more than 2,000 stores across 20 store banners, 21 states in the US and 10 provinces in Canada. For more information, please visit www.flashfood.com.