Mark43 Announces Insights to Bring Real-Time, Data-Driven Actionable Analytics to Public Safety Agencies

NEW YORK--(BUSINESS WIRE)--Mark43, the leading mission critical public safety platform, today announces its latest innovation: Mark43 Insights, a modern data platform and analytics solution that provides public safety agencies with the real-time, data-driven insights to help them protect and serve their communities more effectively.

Bob Hughes, Chief Executive Officer of Mark43, said: “Mark43 Insights unlocks the full potential of data by combining the power of our CAD and RMS systems into a complete, unified operating system. This is what we’ve heard from our customers: Having real-time response capabilities and actionable analytics in one system is transformative. By providing agencies with the technology to make data-driven decisions in the moment, we’re not just integrating analytics—we’re revolutionizing how public safety operates, empowering first responders to deliver faster, more effective service to their communities.”

Wendy Gilbert, Senior Vice President of Product at Mark43, said: “Mark43 Insights represents the culmination of on-the-ground feedback from agencies across the country. By closely collaborating with our public safety partners, we’ve developed a real-time public safety data and analytics platform that not only meets current demands but also anticipates future needs. Our goal is to continually drive innovation that enhances the daily operations of agencies and ensures they have the most intuitive tools at their fingertips.”

Empowering Agencies with Actionable Insights

In today’s fast-paced environment, public safety agencies need real-time data and comprehensive analytics to make informed decisions and respond to evolving challenges. Mark43 Insights meets this need by transforming raw data from an agency’s computer aided dispatch, records management system and over 100 additional data sources into actionable information and insights, empowering agencies to stay ahead of crime and operational demands.

Mark43 Insights includes an advanced analytics tool that delivers ready-to-use dashboards to monitor and respond to crime, evaluate agency performance and develop proactive response plans based on historical information. In addition, Mark43 Insights enables agencies to build their own insights by generating custom charts, graphs, maps, and other visuals to understand day-to-day operations and evaluate the effectiveness of their missions.

Key Highlights of Mark43 Insights:

• Day 0 Analysis: Immediate access to critical, ready-made dashboards that help agencies respond to incidents and evaluate overall agency activity from the moment a crime is reported.

• Executive Crime Insights: High-level snapshots of crime and operational data, giving leadership teams the essential information they need to make informed decisions quickly and efficiently.

• Internal Management Insights: Detailed reports for supervisors on arrest activity, stop activity, and use of force data across units and officer levels to ensure transparency and accountability.

• Dispatch Activity Insights: Gain a comprehensive understanding of the emergency communications center (ECC) calls for service, including response times, call priority, and location data, informing faster, better coordinated responses and resource planning.

• 911 Call Insights: Dispatch supervisors can monitor call volumes, dispositions, and activity trends over time, while patrol commanders can track trends within their units and across the agency for optimized operations. By leveraging CAD data, agencies can uncover patterns in dispatch activity, optimizing resource allocation and improving operational efficiency.

• NIBRS Insights: Streamlined summary reporting that supports agency compliance with State and Federal standards for the National Incident-Based Reporting System (NIBRS), simplifying the submission process and providing clear, actionable data.

• Custom Statistics & Visualizations: Advanced tool allowing agencies to build their own insights, such as custom charts, graphs, maps, and other visuals to understand day-to-day operations, track the latest trends and visualize data in ways that suit each agency’s specific needs.

The announcement of Mark43 Insights comes on the heels of Mark43 BriefAI and Mark43 ReportAI, AI-powered case summarization and report writing tools. With BriefAI, public safety agencies can automate case summarization, enabling investigators to quickly distill critical information, accelerating decision-making, assignment and improving case outcomes. Using ReportAI, agencies can use CAD data and body-worn camera transcription to inject information into police reports and report narratives to streamline report entry and better inform and complete comprehensive police reports.

These product announcements come just days before the 2024 IACP Conference where public safety leaders attending can have a first look at Insights, BriefAI and ReportAI and explore the Mark43 Public Safety Platform. To learn more and schedule a demo, visit www.mark43.com.

About Mark43

Mark43 is the leading cloud-native public safety technology company. By delivering a modern, intuitive, and mobile-first Records Management System, Computer-Aided Dispatch and Analytics platform, Mark43 empowers governments and their communities to improve the safety and quality of life for all. Working with 290+ local, state, and federal public safety agencies, Mark43 is transforming how first responders use technology to respond, engage and serve the community. Mark43 provides the tools, resources, expertise, and security foundation that public safety needs today, tomorrow, and beyond. For more information or to request a demo, visit www.mark43.com.