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Amazon Prime Video Leads in Ad-Supported Streaming Viewership with Netflix and Disney+ Following in the Space - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "US Ad-Supported vs. Ad-Free Streaming Video Viewers 2024: Ads on Amazon Prime Video Shake Up Streaming, Netflix and Disney+ Viewers Shift to Ad Plans" report has been added to ResearchAndMarkets.com's offering.

Among subscription video streaming services, Amazon Prime Video has the highest share of ad-supported viewers, while Netflix has the lowest.

Amazon made an immediate impact with Prime Video's new ad tier. Netflix and Disney+ will make sizable gains in ad-supported viewing, but most of their users will still choose their ad-free plans. YouTube and free streaming services feature growing audiences that will compete for ad dollars.

Key Question: What share of the viewers of various US subscription streaming services are ad-supported?

Key Stat: A full 80.0% of US Amazon Prime Video viewers will be ad-supported in 2024, a higher share than any other subscription streaming service.

Here's what's in the full report

  • 2 Exportable files for easy reading, analysis and sharing.

Key Topics Covered:

  • Executive Summary
  • Amazon shakes up ad-supported streaming
  • The ad-supported video streaming market is getting more crowded
  • Sources
  • Media Gallery

Companies Featured

  • Amazon Prime Video
  • Peacock
  • Paramount+
  • Hulu
  • Disney+
  • Max
  • Netflix

For more information about this report visit https://www.researchandmarkets.com/r/nufien

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Industry:

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Contacts

ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com

For E.S.T Office Hours Call 1-917-300-0470
For U.S./ CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

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