Share the Luck this St. Patrick’s Day! KRISPY KREME® Introduces Four New Colorful Doughnuts and Returns Fan Favorite Green O’riginal Glazed

Guests wearing green can enjoy a FREE O’riginal Glazed Doughnut March 15-17

CHARLOTTE, N.C.--(BUSINESS WIRE)--Krispy Kreme is helping fans “share the luck” this St. Patrick’s Day by introducing four all-new, colorful doughnuts alongside the fan-favorite green O’riginal Glazed Doughnut.

Beginning March 11 for a limited time at participating shops across the U.S., everyone can get in on the luck with the all-new St. Patrick’s Day collection that is sure to make fans feel like they’ve hit the jackpot, including the Luck of the Rainbow Doughnut – an Original Glazed® Doughnut dipped in green icing, rainbow explosion sprinkle blend and topped with a buttercream cloud.

Other new festive doughnuts include:

• Shamrock Cookies 'N Kreme™ Made With OREO® Cookies – an unglazed shell filled with cookies & Kreme™ filling made with OREO® cookies, dipped in white icing with green drizzles and St. Patrick's fusion sprinkles.
• Plaid Party Doughnut – an unglazed shell filled with white Kreme™ filling, dipped in chocolate icing and drizzled with green icing.
• Shooting Shamrock Doughnut – an Original Glazed doughnut dipped in light green icing with a green icing swirl, topped with a shamrock sugar piece.

“Luck is meant to be shared, and our colorful, fun, all-new St. Patrick’s Day doughnuts will make everyone feel like they’ve found a pot of gold,” said Dave Skena, Global Chief Brand Officer for Krispy Kreme.

If that isn’t lucky enough, March 15 through 17, Krispy Kreme will bring back the popular O’riginal Glazed Doughnut – an Original Glazed® Doughnut gone green – available individually and by the dozen. Guests wearing green who visit Krispy Kreme in-shop or via drive-thru March 15 through 17 can receive one FREE O’riginal Glazed Doughnut, no purchase necessary.

Krispy Kreme’s St. Patrick’s Day collection is available in-shop and for pickup or delivery via Krispy Kreme’s app and website. Guests can also enjoy doughnuts from the collection in a Krispy Kreme 6-pack delivered fresh daily to select grocery stores. Visit www.krispykreme.com/locate to find a shop or grocery store location near you.

Share how you're enjoying Krispy Kreme’s St. Patrick’s Day collection and the O’riginal Glazed Doughnut by using #KrispyKreme and tagging @krispykreme on social. Learn more about the limited time offer by visiting krispykreme.com/promos/stpatricksday.

About Krispy Kreme
Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed® doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 35 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing Ecommerce and delivery business with more than 14,000 fresh points of access. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Doughnuts at www.KrispyKreme.com, or on one of its many social media channels, including www.Facebook.com/KrispyKreme and www.Twitter.com/KrispyKreme.

About OREO® Cookie
OREO® is the world’s favorite cookie, available in more than 100 countries around the globe. Over 60 billion OREO® cookies are sold each year with more than 20 billion of those cookies sold in the U.S. annually. An estimated 500 billion OREO® cookies have been sold since the first OREO® biscuit was developed in 1912. For more information, follow OREO® on Facebook/OREOUnitedStates, Twitter @OREO or on Instagram @OREO.

OREO is a trademark of Mondelēz International group, used under license.