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Pure Barre Launches Pure Cheer on December 1 to Kick Off Holiday Season

December Celebrations, Community and Exclusive Perks Brings Wellness into Holiday Festivities

IRVINE, Calif.--(BUSINESS WIRE)--Pure Barre, the largest barre workout brand, announced today the launch of its Pure Cheer campaign. Pure Cheer is designed to encourage member engagement and promote the prioritization of well-being during the holiday season. From December 1 through 10, members will be challenged to complete five classes in ten days while partaking in festive in-studio activities, daily themes, and exclusive deals at participating locations.

Newcomers are also invited to participate in the Pure Cheer festivities and to experience the benefits of Pure Barre by attending a Free Foundations Intro Class held during a Holiday Open House from December 8 through 10. Promotional memberships will be offered to all who attend. Pure Barre is also collaborating with Perfect Bar™, The Original Refrigerated Protein Bar, to host an Instagram Live class on Friday, December 8, at 9 am PST, promising a unique fitness experience accessible to everyone.

“Pure Barre is excited to be kicking off the Pure Cheer festivities in studios on December 1,” said Cheri Tennill, Chief Marketing Officer of Pure Barre. “We understand how busy the holiday season is, so we hope Pure Cheer inspires our community to stay committed to themselves, especially their health and wellness goals throughout the holidays and into the New Year.”

Offering an effective full-body workout focused on low-impact, high-intensity movements that improve strength and flexibility for everybody, Pure Barre has quickly become one of the largest-growing franchised fitness brands in the world. Founded in 2001, the company has opened 645+ studios and is still actively growing.

For more information about Pure Barre, visit: https://www.purebarre.com/

ABOUT PURE BARRE:

Founded in 2001, Pure Barre is the largest barre brand by number of studios, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Pure Barre has four signature class formats including introductory, classic barre, interval training and resistance training. Its high-quality instructors receive specialized multi-tiered training allowing for class format and choreography to be refreshed on a quarterly basis. Ranked on Entrepreneur Magazine’s Franchise 500 each year and the Fastest-Growing Franchises in 2021 & 2022 as well as Inc. Magazine’s Inc. 5000 in 2020, Pure Barre is headquartered in Irvine, CA and backed by Xponential Fitness, the largest franchisor of boutique fitness brands. To learn more about Pure Barre, visit https://www.purebarre.com/.

Contacts

Ashlyn Pinkowski
Fishman Public Relations
apinkowski@fishmanpr.com
(847) 945-1300

Industry:

Pure Barre

Release Versions
English

Contacts

Ashlyn Pinkowski
Fishman Public Relations
apinkowski@fishmanpr.com
(847) 945-1300

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