SAN FRANCISCO--(BUSINESS WIRE)--UserTesting, a leader in experience research and insights, today announced Kristen Berman will keynote The Human Insight Summit (THiS) in Seattle, Washington, taking place August 28-30, 2023. THiS is a three-day event dedicated to uniting the entire experience research and insights community. It brings together the world’s best researchers, designers, product managers, and marketers–with content that centers on the ways companies can foster more accessible, inclusive, and customer driven experiences through greater human understanding.
Kristen Berman is the co-founder of Irrational Labs, a behavioral science firm that helps companies understand their users’ psychology–and design new ways to drive product development. As a behavioral scientist, Kristen observes actual customer behavior in the marketplace rather than predicted rational behavior. Furthermore, she often shares her insights on the psychology of decision-making and how to utilize behavioral economics to design products that positively influence behavior. The closing keynote will take place on August 30th at 4:15 pm PT.
“I am honored to keynote UserTesting’s THiS conference and bring my expertise in behavioral science to explore the impact of the environment on consumer behavior,” said Kristen Berman, Co-founder of Irrational Labs. “What people say often differs from what they do. I am excited to engage with this audience, explore the power of first-hand experiences, and unlock the potential to create transformative experiences that make a lasting impact.”
Additional speakers from LinkedIn, Equinox, Kimberly-Clark, Squarespace, CoverMyMeds, Bell Media, Teladoc, Stripe, IHG, 1 Password, Verizon Connect and more. You can find the full list of speakers here.
Trends and insights shaping the future of Experience Research
At THiS we will shift the conversation from “what can we do with AI?” to “what should we do with AI?” Presentations will give a glimpse into what AI-enabled research looks like, and what this means to those designing and building customer experiences. UserTesting’s Chief Executive Officer and Chief Product Officer will take to the main stage to unveil the company’s vision for and advancements around AI, followed on by a customer panel discussing the case for human-AI collaboration in UX research, design and development.
UserTesting and UserZoom merger updates and product roadmap
The company will share the latest updates surrounding its merger with UserZoom, the power of the combination, and unveil its strategy and roadmap for bringing together the technologies and services. This main stage product keynote will dive into the integration work underway, recently added innovations, and lay out a blueprint for the future–providing further clarity on our vision for an end-to-end experience research and insights platform.
“At UserTesting, we firmly believe that the journey to creating unrivaled customer experiences begins with human insights—seeing and hearing the unique perspectives of another person as they engage with the world around them,” said Michelle Huff, Chief Marketing Officer of UserTesting. “We are eager for attendees to join us in person to learn from other leaders who have done it before–and continue to level up the industry. We invite you to join us at THiS to be inspired, to be challenged, and to be energized to try new things.”
Learn. Discover. Connect.
At THiS, presentations, workshops, and panel discussions will center on innovation, continuous learning, and digital experiences. These sessions will be led by subject matter experts at UserTesting, as well as by leaders and practitioners at some of the most innovative organizations from around the world. Attendees will get tangible advice to help capture human insight and understand changing buyer needs in rich detail—to deliver exceptional and differentiated experiences for their customers.
- 3-day event with a welcome reception and access to the Partner and ULearn Pavilion’s day one and content programming day two & three
- 9+ Breakout sessions
- 400 attendees
- Four hands-on learning workshops presented by UserTesting University
- Full agenda found here
THiS dates and times:
Hyatt Regency Seattle, Seattle, Washington, August 28-30, 2023.
Come for THiS, stay for Seattle. We have a flash sale promotion running through July 31, 2023 – Register here and enter discount code SEEYOUINSEATTLE at checkout for $300 off your Full Conference pass (normally $599).
Unable to make it to Seattle? The digital access pass grants you entry to select sessions only during THiS 2023. Attend virtually for just $49. Recordings will be available to all registrants, so sign up even if you can’t attend live.
About Kristen Berman
Kristen Berman is a prominent behavioral scientist, co-founder of Irrational Labs, and a leading behavioral design firm created with renowned behavioral economist and professor Dan Ariely. Irrational Labs partners with top companies such as Intuit, LinkedIn, Airbnb, Meta, and Optum to drive behavior change for the greater good. Kristen's expertise in behavioral economics began as a founding member of the behavioral economics group at Google, where she worked with over 25 teams to launch innovative interventions. She went on to establish Common Cents, a Duke University laboratory focused on utilizing behavioral insights to enhance financial health in the US.
UserTesting is fundamentally changing the way digital products and experiences are built and delivered by helping organizations get insights from customers–from concept to execution. Built on top of a world-class, on-demand sourcing engine, customers can receive fast, high quality, opt-in feedback from both our proprietary and partner-sourced audience networks around the world. UserTesting offers the industry's most comprehensive experience research solution. Unlike approaches that track user behavior or collect customer listening data on live experiences, then try to infer what that data means, UserTesting enables companies to get input directly from customers–earlier in the process–helping to reduce guesswork, and bringing experience data to life with human insight. The company, formed through the combination of UserTesting & UserZoom, has more than 3,400 customers worldwide, including 75 of the Fortune 100 companies. To learn more, visit www.usertesting.com.