Hubbs-SeaWorld Research Institute Announces New Relationship with Yamaha Rightwaters™, Yamaha Becomes Official Outboard

KENNESAW, Ga.--(BUSINESS WIRE)--Yamaha becomes the new official outboard of Hubbs-SeaWorld Research Institute (HSWRI) as the renowned research organization forms a new relationship with Yamaha Rightwaters™. Through the two-year agreement, HSWRI will power its research boat with an F70 Yamaha outboard.

HSWRI is a non-profit scientific research organization committed to conserving and renewing marine life to ensure a healthier planet. HSWRI’s team of experts provide innovative and objective scientific solutions to challenges threatening ocean health and marine life in a rapidly changing world.

“Our Florida-based researchers serve as the emergency stranding response team for 140 miles of Florida's east coast, the busiest area for strandings in the state," said Jeff Eble, Florida Program Director. “A reliable motor is critical to helping Hubbs-SeaWorld Research Institute quickly respond to marine mammal strandings and entanglements -- we're excited about this new relationship.”

HSWRI scientists, staff and trustees are dedicated to guiding scientific research, seeking common sense solutions to complex environmental problems, nurturing Institute growth, communicating with scientific peers and the public, and advancing scientific literacy.

“Founded with the mission to help human and marine life thrive together, the Hubbs Sea World Research Institute has spent the last 60 years living up to founder Milton Shedds’ vision,” said John O’Keefe, Senior Specialist, Government Relations, Yamaha U.S. Marine Business Unit. “Yamaha Rightwaters looks forward to working with HSWRI in the years to come to preserve and protect our ocean resources.”

About Hubbs-SeaWorld Research Institute (HSWRI)

HSWRI is a not-for-profit, 501(c)(3) research organization founded in 1963 “to return to the sea some measure of the benefits derived from it.” With a long-standing legacy of pioneering marine science that increases understanding of animals and their ecosystems, it enjoys international renown for its work. Its areas of inquiry are ecology, physiology, bioacoustics and aquaculture. Through science, the application of advanced technologies and the expansion of knowledge, the Institute provides effective solutions to conflicts that arise between human activity and the natural world. Hubbs-SeaWorld scientists apply sophisticated technologies to seek the solutions that protect and conserve marine animals while benefiting humans and their reliance on marine resources. Based in San Diego with facilities in Orlando, FL and Carlsbad, CA, HSWRI’s unique contributions are due in part to access to the SeaWorld^® extensive marine zoological collection, a close association with local universities and highly respected scientific staff. For more information, visit www.hswri.org.

Yamaha Rightwaters is a national sustainability program that encompasses all of Yamaha Marine’s conservation and water quality efforts. Program initiatives include habitat restoration, support for scientific research, mitigation of invasive species, the reduction of marine debris and environmental stewardship education. Yamaha Rightwaters reinforces Yamaha’s long-standing history of natural resource conservation, support of sustainable recreational fishing and water resources and Angler Code of Ethics, which requires pro anglers to adhere to principles of stewardship for all marine resources.

Yamaha’s U.S. Marine Business Unit, based in Kennesaw, Ga., is responsible for the sales, marketing, and distribution of Yamaha Marine products in the U.S. including Yamaha Outboards, Yamaha WaveRunners^®, Yamaha Boats, G3^® Boats and Skeeter^® Boats. Supporting 2,400 dealers and boat builders nationwide, Yamaha is the industry leader in reliability, performance, technology and customer service.

REMEMBER to always observe all applicable boating laws. Never drink and drive. Dress properly with a USCG-approved personal floatation device and protective gear.

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