-

FIS is Building the Bridge to the Metaverse: Tips for the New Digital Frontier

Key facts

  • At its annual FIS Emerald client event, FIS launched its metastore allowing attendees to get hands on experience with transactions in the metaverse.
  • Initiative supports FIS’ leadership role in creating the bridge from physical to digital which includes working with cryptocurrency exchanges and all forms of money movement technology to enable shopping and other transactions.

JACKSONVILLE, Fla.--(BUSINESS WIRE)--The metaverse is opening a new frontier of opportunities in the digital economy. As a financial technology leader, FIS® (NYSE: FIS) is creating a bridge from physical to digital and looking to enhance customer experience for businesses that are innovating in this nascent market.

At its annual client event FIS Emerald 2022, FIS launched the FIS metastore, which brought the virtual metaverse world into a physical space to provide attendees with hands on experience with crypto and explore possibilities for new revenue streams and new customer experiences via the meta world. Through an in-person retail experience, Emerald conference attendees could purchase both physical items and limited edition non-fungible tokens (NFTs), all powered by Worldpay from FIS® solutions.

“With the FIS metastore, our goal was to show people the value and opportunities that the metaverse can bring for their businesses and what role FIS can play in global crypto digital exchanges,” said Himal Makwana, SVP, Head of Product Strategy and New Initiatives at FIS. “As the metaverse grows, we are advancing our FIS offerings including crypto technology, expertise and services to clients that want to adapt their assets seamlessly into new digital experiences.”

Five Tips to Engage in the Metaverse

1. Ensure the metaverse is right for your business
Take a step back and look at the big picture. Is this the right strategy for you and your customers? Building a good understanding of the use cases for the various platforms and how they might benefit your business is key to ensuring you take the right approach – with new development coming out on a regular basis, there’s always a new opportunity or use case to consider.

2. Meet your customers where they are in the metaverse
Ask yourself, which metaverse platforms are your customers on, if any? Metaverse platforms haven’t reached mainstream adoption yet, so your customers are likely to be exploring several options, many of which have their own platform specific cryptocurrencies and some platforms with land for sale via better known blockchains such as Ethereum.

3. Accepting cryptocurrency will be essential for success
Adoption of cryptocurrency is growing. People are starting to trade fiat currency for crypto or purchasing cryptocurrency directly. As the evolution of payments in the metaverse continues, you’ll want to create a strategy that works for your customers. Ensuring a fast, frictionless and easy to understand process is key to longer term adoption.

4. Keep up on the cutting-edge advancements in the metaverse to impact customer experience
Especially in these early stages of metaverse development, it is important to stay up to date on the consumer experience. Staying abreast of new developments in the space is vital because innovations and new use cases might be the key to unlocking your potential in this sphere.

5. Be playful but cautious to stay safe in the metaverse
Consider how your brand translates in the metaverse. Your clients will expect a totally new experience than how they interact with you across other channels. Understand the security, regulation, and behavioral standards within each metaverse platform to keep your customers safe in this new world.

FIS continues to invest in expanding its offerings for clients in the metaverse. Whether it is payments, digital wallets or trading in real-time, FIS is the trusted solution provider to leading crypto marketplaces across the globe including 4 of the top 5 cryptocurrency exchanges.

About FIS

FIS is a leading provider of technology solutions for financial institutions and businesses of all sizes and across any industry globally. We enable the movement of commerce by unlocking the financial technology that powers the world’s economy. Our employees are dedicated to advancing the way the world pays, banks and invests through our trusted innovation, system performance and flexible architecture. We help our clients use technology in innovative ways to solve business-critical challenges and deliver superior experiences for their customers. Headquartered in Jacksonville, Florida, FIS is a member of the Fortune 500® and the Standard & Poor’s 500® Index. To learn more, visit www.fisglobal.com. Follow FIS on Facebook, LinkedIn and Twitter (@FISGlobal).

Contacts

Kim Snider, +1 904.438.6278
Senior Vice President
FIS Global Marketing and Communications
kim.snider@fisglobal.com

Fidelity National Information Services

NYSE:FIS

Release Versions

Contacts

Kim Snider, +1 904.438.6278
Senior Vice President
FIS Global Marketing and Communications
kim.snider@fisglobal.com

More News From Fidelity National Information Services

FIS to Report Second Quarter Earnings on August 5, 2025

JACKSONVILLE, Fla.--(BUSINESS WIRE)--FIS® (NYSE: FIS), a global leader in financial services technology, will announce second quarter 2025 financial results on Tues., August 5, 2025, prior to market open. The company will sponsor a live webcast of its earnings conference call with the investment community beginning at 8:30 a.m. (EST) the same day. To access the webcast, go to the Investor Relations section of FIS’ homepage, www.fisglobal.com. A replay will be available after the conclusion of t...

FIS Recognized by CNBC as One of the World’s Top Fintech Companies

JACKSONVILLE, Fla.--(BUSINESS WIRE)--FIS® (NYSE: FIS), a global leader in financial technology, today announced that it has once again been recognized on CNBC’s World’s Top Fintech Companies list, in the Enterprise Fintech category. 2025 marks the third year in a row that FIS has earned a spot on the annual global ranking, developed in partnership with market research firm Statista. CNBC and Statista evaluated more than 2,000 fintech companies worldwide across eight core segments: Payments, Alt...

FIS Positioned as a Category Leader Across All Five Credit Lending Operations Quadrants in Chartis Research Report

JACKSONVILLE, Fla.--(BUSINESS WIRE)--FIS® (NYSE: FIS), a global leader in financial technology, has been recognized as a Category Leader across all five quadrants in the Chartis Research 2025 Credit Lending Operations vendor analysis report. The recognition marks a significant achievement, underscoring FIS’ commitment to innovation and excellence in unlocking leading-edge lending solutions. The report evaluated the capabilities of vendors across loan origination, loan management, limits managem...
Back to Newsroom