Pulse With Pure Barre in Celebration of Heart Health Month

Leading National Barre Brand Partners with WomenHeart in February to Raise Awareness and Funds for Heart Health

IRVINE, Calif.--(BUSINESS WIRE)--In support of National Heart Health month this February, Pure Barre, the fastest, most effective full-body barre workout brand, has announced its partnership with WomenHeart, the leading voice for the millions of American Women living with or at risk of heart disease.

Throughout the month, Pure Barre is inviting members to show their support by wearing a red Pure Barre shirt and taking a picture in it. Members are encouraged to post the picture on social media using the hashtag #PUREHEART, tagging their local studio and the national Pure Barre page (@pure_barre), and sharing a caption about what motivates them to get moving for their heart. On February 4th, on Pure Barre’s national Instagram @pure_barre, for every red heart posted in the comments, Pure Barre will donate $1 to WomenHeart.

Along with the charitable donation via the national Instagram post, local Pure Barre studios around the country will be holding open houses on the weekend of Feb. 4-6 or Feb. 25-27, including free Foundations Barre Intro classes and helpful information about heart health. Open houses held the first weekend of February will feature pre-Valentine’s Day celebrations as well. Open houses held at the end of the month will introduce their Barre Stronger Challenge leading into March.

On top of the open houses for members, new guests and former members have the opportunity to try out any class for free. To redeem a free barre class, they can sign up online at www.purebarre.com or through the app using the code "PUREHEART" valid Feb. 1 to Feb. 4. The offer is good to take a Classic, Reform, and Empower class. A Pure Barre class is typically valued between $25 and $35.

"Your heart is the most important organ in your body," said Regan Stokes, President of Pure Barre. "Our goal is to create a positive and welcoming environment for people to keep active and share their journeys so that we can bring awareness to heart health and support WomenHeart’s amazing cause."

Offering an effective total body workout focused on low-impact/high-intensity movements that improve strength and flexibility for everybody, Pure Barre has quickly become one of the largest franchised fitness brands in the world. Founded in 2001, the company has opened over 600 studios and is still actively growing.

For more information about Pure Barre visit https://www.purebarre.com/ or download the Pure Barre app.

ABOUT PURE BARRE:

Founded in 2001, Pure Barre is the largest barre brand, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Pure Barre has four signature class formats including introductory, classic barre, interval training, and resistance training. Its highly-trained instructors receive specialized multi-tiered training allowing for class format and choreography to be refreshed on a quarterly basis. To complement the in-studio experience, Pure Barre offers live and on-demand access to its sought-after workouts as part of Xponential +, the all-access digital platform from the parent company, Xponential Fitness. Head-quartered in Irvine, CA, Pure Barre is backed by Xponential Fitness, the largest franchisor of boutique fitness brands. To learn more about Pure Barre, visit https://www.purebarre.com/.