Barrell Craft Spirits® Introduces BCS Gray Label Seagrass

Cask Strength Bottling Features 16-Year Canadian Rye Whisky Finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels

Barrell Craft Spirits has introduced BCS Gray Label Seagrass which features 100% Canadian rye whisky aged for 16 years, meticulously sourced and finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels, and bottled at 130.82 proof (65.41% ABV). (Photo: Business Wire)

LOUISVILLE, Ky.--()--Last year, Barrell Craft Spirits® (BCS) launched Barrell Seagrass, a blend of American and Canadian rye whiskeys finished in three distinct casks, which earned Double Gold at the prestigious San Francisco World Spirits Competition. Now, the award-winning independent blender and bottler of unique aged, cask-strength sourced whiskey and rum, will introduce BCS Gray Label Seagrass which features 100% Canadian rye whisky aged for 16 years, meticulously sourced and finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels, and bottled at 130.82 proof (65.41% ABV).

“We knew we had something special with the launch of Barrell Seagrass last year and decided to take that same method of global sourcing and blending, both in whiskey and finishing materials, and apply it to a very special set of barrels,” said BCS Founder Joe Beatrice. “BCS Gray Label Seagrass is an expression rooted in the profile of Barrell Seagrass, but at a level only achievable with older and higher proof whiskies."

Founded in 2013 in Louisville, Kentucky, BCS selects and blends products that explore different distillation methods, barrels and aging environments, and bottles them at cask strength. BCS’s extensive stocks of high-quality casks mean they can craft extraordinary blends that maximize the nuances of each ingredient. Creative finishes, a liberated approach to blending, and a deep-seated commitment to releasing each whiskey at cask strength and without chill filtration guides every product release.

In addition to BCS Gray Label Seagrass, Barrell Craft Spirits® offers several other special releases that allow its creativity to flourish including: Barrell Dovetail, which was awarded the “Chairman’s Trophy” at the 2020 Ultimate Spirits Challenge, Barrell Armida, the various BCS Gray Label bottlings and the ultra-rare BCS Gold Label Bourbon.

BCS Gray Label Seagrass is now available at select retailers within the brand’s current 48 U.S. markets and online via the BCS website at www.barrellbourbon.com. The suggested retail price for a 750ml bottle is $249.99.

For more information, follow Barrell Craft Spirits® on Facebook, Twitter, LinkedIn, and Instagram or visit www.barrellbourbon.com.

Barrell Craft Spirits®

Barrell Craft Spirits® is an independent blender and bottler of unique aged, cask-strength sourced whiskey and rum spirits, that is recognized for its blending expertise. The company selects and blends products that explore different distillation methods, barrels and aging environments, and bottles them at cask strength. Every batch and single barrel is produced as a limited release and has a distinct flavor profile.

Barrell Craft Spirits®, Barrell®, Barrell Bourbon® and Barrell Rye® are registered trademarks owned by Barrell Craft Spirits LLC.

Contacts

Aaron Brost | Ro-Bro Marketing & PR
312.576.5315 | aaron@ro-bro.com

Release Summary

New BCS Gray Label Seagrass is 100% Canadian rye whisky aged for 16 years, sourced and finished in Martinique Rhum, Madeira & Apricot Brandy Barrels.

Contacts

Aaron Brost | Ro-Bro Marketing & PR
312.576.5315 | aaron@ro-bro.com